Tullio Siragusa

MARCH 25, 2024

Innovative Leadership in Circular Economy Initiatives: Paving the Way for Sustainability In an era where sustainability is not just a goal but a necessity, the concept of a circular economy has emerged as a beacon of hope. Economic and Financial Hurdles: Initial investments and the uncertainty of financial returns can deter efforts.

Leadership 62

Leadership Policies Culture Collaboration 62

Tullio Siragusa

SEPTEMBER 25, 2023

Case Study: Airbnb’s Personality Shift and Rebranding Background: Founded in 2008, Airbnb started as a platform that allowed homeowners to rent out their spaces to travelers. Brainstorm ways to bridge the gap between the current and the aspirational personality. What personality does your business currently exude?

Design Thinking 118

Design Thinking Tips Design Training 118

Tullio Siragusa

MARCH 6, 2023

This could include brainstorming sessions, group exercises, and idea sharing. This can include blog posts, white papers, case studies, videos, and social media content. This could involve brainstorming new tactics, revising the messaging or content, or adjusting the lead generation tactics.

Design Thinking 117

Design Thinking Design Marketing How To 117

Tullio Siragusa

NOVEMBER 27, 2023

Case Studies of Bottom-Up Approach Success Many organizations have successfully implemented bottom-up strategies. Impact: HCL’s approach has been a case study in business schools and a beacon for companies looking to leverage employee-driven innovation.

System 62

System Case Study Policies Culture 62