Tying in Augmented Reality and Virtual Reality to Your Brand’s Digital Presence
Boxes and Arrows
FEBRUARY 6, 2018
After you’ve chosen an objective, you can start brainstorming the immersive content that will best support your brand and the ways you can interface physical reality with digital assets. HBO featured a Game of Thrones installation at the SXSW festival that made participants feel like they were inside the show’s fantasy world.
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