BrainZooming

AUGUST 11, 2016

What leadership skills are necessary to successfully champion a collaborative strategy ? A client fully immersed in developing and implementing a collaborative strategy asked that question. When we leave after the plan is completed, however, we’re finding many leaders aren’t prepared to implement a collaborative strategy plan.

Collaboration 40

Collaboration Strategy Strategy Strategic Thinking 40

BrainZooming

JULY 25, 2016

The thing is, unsuccessful employee engagement strategies are not an employee problem. It is a LEADERSHIP problem when purported employee engagement strategies are not working. We see great leaders among our clients successfully taking steps that meaningfully involve employees in shaping strategy and implementation.

Engagement 40

Engagement Strategy Strategy Strategic Thinking 40

BrainZooming

APRIL 21, 2017

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

Strategy 72

Strategy Strategy Underperforming Technical Team Technical Review 72

BrainZooming

APRIL 22, 2016

I debuted a presentation on “Results – Creating Strategic Impact,” our mini-book on employee engagement ideas to boost an organization’s strategic thinking. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success.

Engagement 40

Engagement Strategic Thinking Underperforming Technical Team Exercises 40

BrainZooming

FEBRUARY 3, 2016

With this view, the natural reaction is to avoid the strategic planning process or hope it goes away soon, so someone can return to daily activities full time and get work done. What a waste for the employees and the companies using strategic planning exercises in ways that cultivate this experience! – Mike Brown.

Strategic Thinking 40

Strategic Thinking Exercises Engagement Strategy 40

BrainZooming

SEPTEMBER 28, 2015

On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy. In short they need strategic thinkers who can develop strategy and turn it into results.

Collaboration 40

Collaboration Strategic Thinking Groups Engagement 40

BrainZooming

JUNE 28, 2016

In an edited excerpt, here is what they shared in their Inside the Executive Suite column about streamlining strategic planning. 5 Keys to Streamlining Strategic Planning. Most executives can’t write a strategy plan, so don’t make them. Executives that SHOULD know how to develop and write a strategic plan struggled.

Exercises 65

Exercises Strategy Strategy Collaboration 65

BrainZooming

FEBRUARY 26, 2016

Often, however, executives jump too quickly to flying everyone into one place for a big strategic planning meeting. When discussing a strategic planning or innovation strategy engagement with a client, we use the graphic below to design our recommended approach. 10 Keys to Engaging Stakeholders to Improve Strategic Results.

Collaboration 40

Collaboration Creative Thinking Exercises Groups 40

BrainZooming

JULY 6, 2017

The talk prompted several conversations about the distinctions between branding strategy and advertising. I surprised several attendees by discussing branding strategy as a fundamental element of business strategy for any organization. 3 Big Differences between Branding Strategy and Advertising. via Shutterstock.

Strategy 15

Strategy Strategy Comparison Conference 15

BrainZooming

APRIL 25, 2016

At a Brainzooming internal branding strategy workshop I was presenting , one attendee remarked about wanting more vision statement examples. From what she described, her company’s leadership had rushed to develop big strategy statements (such as a core purpose, vision statement, or mission statement), but was now rethinking its direction.

Examples 40

Examples Strategy Strategy Conference 40