Brunner

JULY 12, 2023

As laws are becoming more prevalent, gathering PII via cookies and pixels has become a bit more complicated for digital advertising. Cookies — small text files with small pieces of data, like a username of password, that are used to identify your computer as you use a computer network. What is changing in personal data collection?

Data 94

Data Marketing Policies Strategy 94

Brunner

MARCH 30, 2021

WHAT ARE COOKIES? Most websites use small text files called “cookies” to enable certain features. When you visit a site or re-visit a site, the sites read cookies to remember your login credentials, which articles you have already read, your language preferences, etc. No other website or domain can read the first party cookie.

Data 40

Data Marketing Policies Industry 40

Brunner

AUGUST 10, 2022

As they saw consumer media consumption behaviors changing and the need to find a post-cookie solution, it only made sense to identify strategic partners, such as Roku as a next step in their evolution. Brunner needed a marketing solution for a post-cookie advertising model. We need to use the best tools available to us.

Case Study 40

Case Study Technical Review Marketing Innovation 40

The Human Factor

NOVEMBER 5, 2018

How easily can they access your privacy policies, your online cookie gathering practices, and the ability to access fast, customized customer support. Do you offer customer accounts with autonomy over the items they purchase or cancel, the subscriptions they manage or the information they share?

Software Review 28

Software Review Policies Tips Management 28

Daniel Burrus

SEPTEMBER 7, 2016

Our mortgages and insurance policies show what neighborhoods we live in and what cars we drive. Any organization that can map data from devices, browsers and cookies, along with past purchases, will also obtain a significant advantage over its competition as long as it can use that data without losing trust. Is this such a bad thing?

Data 40

Data Artificial Inteligence Technology Policies 40

Boxes and Arrows

MAY 8, 2018

A visually-impaired policy advisor to the Australian Communications Consumer Action Network (ACCAN), said: “ My experience with audio CAPTCHA has been almost as inaccessible as visual CAPTCHA — I must have listened to the Skype audio captcha 20 times before I gave up and asked my sighted friend to set up my account.”.

Artificial Inteligence 65

Artificial Inteligence Policies Examples Design 65

Values Centered Innovation

MAY 27, 2018

Slowly, but surely people began to come up with ideas like baking chocolate chip cookies on the night shift or having a movie day while waiting for our vendor’s software engineers to do their work. In simple terms, culture is the set of values and norms that are embedded in your systems, practices and policies.

Project 40

Project Management Innovation Culture 40