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Please, we need a different Innovation narrative

Paul Hobcraft

The work undertaken is often seen as a drain, not repeatable, and poor on the efficient definition of understanding we have in place today as the work undertaken, not yielding the returns if the concept is more radical due to time horizons or business model constraints. Today we live in a more connected world, technology has enabled this.

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30-Year Perspective: Seven Traits of Successful Digital Marketers

Brunner

An ‘Internet Tech’ Career Path: Dumb Luck or Planned Destiny? And what is motivating me still today to stay on top of this cutting-edge changing tech world we live in today? “For those of us who made a career out of internet tech, was it dumb luck to be in the right place at the right time?”

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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

Last year, a healthcare client told me that they would need to stop tracking their paid advertisements due to new rules from the U.S. This means that healthcare organizations cannot use the usual tracking technologies, like cookies and pixels, that could potentially reveal personal information about patients. Office of Civil Rights.

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What the Cannabis Business Needs in Order to Thrive

Business and Tech

Our panel of experts discusses the political, technological, social, and educational resources the cannabis industry needs to succeed. What kind of technology should cannabis businesses be prioritizing today? The post What the Cannabis Business Needs in Order to Thrive appeared first on Business and Tech.

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Mastering the Art: Using Organizational Culture for Business Agility and Resilience

Leapfrogging

Employee surveys are one of the most common tools, providing quantitative data on various aspects of culture. Another effective method is the cultural audit, which involves a comprehensive review of company policies, procedures, and practices to see how they align with the desired culture.

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Celebrating Achievements: A Recap of Customers Honored at Planview Accelerate 2023

Planview

Since 2020, EMC has been leveraging Planview Advisor to help define a more effective portfolio strategy and planning approach and utilize advanced data analysis to help optimize allocation of resources and more efficiently manage remediation and asset retirement obligations.

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How AI can Deliver Sales Innovation

Tullio Siragusa

Recently, scientists (also humans) have become adept at combining data and intuition to personalize the journey a buyer goes through via company sales channels. Humans are leveraging machines that work for them, including computers, to work more efficiently and integrate diverse data to cough up insights that boost growth and shirk hurdles.