Remove Disruption Remove Marketing Remove Product Development Remove Underperforming Technical Team
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You need a red team, not a red pill

Jeffrey Phillips

You don't need a pill, you need a team. Red Team / Blue Team The idea of a red team (attacker or hacker) versus the blue team (defender or good guy) has become a staple of cybersecurity, but it has an older history than that. What should happen next, and rarely does, is the creation of a disinterested red team.

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Using Lean Innovation in the Product Development and Commercialization Process

Moves the Needle

Companies that successfully bring new products to market rapidly, benefit from having a leg up on their competition while diminishing the negative effects of shrinking product life cycles. However, moving a product from lab to market is a process that in itself could use re-invention. What is Commercialization?

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Ambidextrous organisations: Where innovation should sit in an organisation

Idea to Value

As Steve Blank puts it in his foreword to O’Reilly and Tushman’s latest book on the subject: Lead and Disrupt: How to Solve the Innovator’s Dilemma: Exploitation pays your salary while exploration pays your pension. Option 2: Innovation teams within each company brand / product unit. Positives: Simple.

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What innovation leaders share with military leaders

Jeffrey Phillips

I'm a fan of military history, and it is always striking to me to see how much new product development and innovation can learn from the military and vice versa. Disruptions always come from unexpected places and from unexpected sources. How do innovation leaders help their teams and lead from the front? Communicate.

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Six factors that lead to greater innovation success

Jeffrey Phillips

It could be too early or too late in the market window, or it could simply have the wrong pricing or distribution. A new product may lack key features or components, or like some successful products take years to build an audience. I'm actually more interested in the 90+% of ideas that never make it to product development.

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Unique Ways Successful Startups are Changing the Corporate Innovation Landscape

Idea to Value

The word ‘corporate innovation’ is becoming an increasingly popular buzzword, but for the most forward-thinking companies, it represents the future of the business and a significant spend on research and development. This will allow the corporate to more rapidly apply the benefits of the collaboration and develop the business.

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Future-Proof Your Business: Building Strategies for a Disruptive World

Leapfrogging

Navigating a Disruptive Business Environment In today’s fast-paced and technology-driven landscape, businesses are frequently faced with disruptions that can significantly impact their operations and long-term viability. Recognizing the early signs of these disruptions is key to responding effectively.