BrainZooming

NOVEMBER 1, 2016

Is your strategy team tired of the same old strategic thinking exercises ? Are you searching for ways to quickly and effectively engage brand leaders to anticipate and address emerging threats you face? If you face these situations, The Brainzooming Group has a new eBook you need. All that in one handy, FREE Brainzooming eBook!

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Acuvate

FEBRUARY 14, 2019

In today’s competitive business world employee engagement is an essential element in creating a positive work culture and a productive workforce. Organizations with engaged employees perform better than those without by whopping 202%. This is the reason employee engagement gets top precedence in the workplace strategy.

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BrainZooming

OCTOBER 20, 2016

The more typical adjectives that come to mind when you think about strategy planning in your organization likely include: Tedious. Do those words sound more like familiar adjectives for the strategy planning you have participated in previously? That is why we developed a new strategy planning resource just for you ! Cumbersome.

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BrainZooming

APRIL 6, 2016

I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience.

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BrainZooming

FEBRUARY 6, 2018

I’m delivering a workshop at the Social Media Strategies Summit in San Francisco today. It will cover creating a sustainable, social-first content marketing strategy. Angelo has also brought us to Curaçao for content marketing strategy workshops the past two years. Here it is, with a sneak peek for all of you.

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BrainZooming

JANUARY 23, 2018

We have designed several branding strategy scopes of work recently where the available time between developing strategy and implementation is tight. In these cases, a critical question arises: How do you open branding strategy development to other partner organizations to create a seamless implementation process?

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BrainZooming

AUGUST 29, 2017

Their processes turned out to be lax and inconsistent, which resulted in their customer experience strategy being the same. 3 Steps to Developing Consistent Customer Experience Strategy Processes. Off the top of my head, I suggested the following strategy to strengthen the consistency of their customer experience strategy.

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BrainZooming

JULY 25, 2016

It may be an old and tired story, but it still illustrates an important point about engagement and the willingness (or unwillingness) of employees to go all in with a new business initiative. The thing is, unsuccessful employee engagement strategies are not an employee problem. – Mike Brown.

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BrainZooming

MAY 8, 2018

5 Strategic Thinking Questions to Engage Employees in Reorganization. Looking for Fresh Insights to Drive Strategy? Download our FREE eBook: Reimagining the SWOT Analysis. Whether you are just starting your strategy or think you are well down the path, you can use this eBook to: Engage your team.

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BrainZooming

JULY 12, 2016

Reviewing the innovation strategy challenges business executives identified when downloading Brainzooming eBooks , they frequently mention gaining “buy-in” for significant change initiatives. Here are five keys we’ve found for successfully engaging employees in innovation strategy. That’s no surprise.

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BrainZooming

DECEMBER 12, 2017

We were set to work with a client team exploring the customer experience strategy they’d introduce to their internal customers. Each of the four roles were intended to help push the group’s thinking on its customer experience strategy in varied ways. 4 Roles to Push Bold Customer Experience Strategy Thinking. Innovation.

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BrainZooming

JULY 17, 2018

That happens when strategic planning becomes too complex, gets detached from real business issues, or the whole process focuses on trying to complete cumbersome strategy templates. This eBook has become a go-to guide for thousands of executives globally to explore fun strategic planning ideas. Then people start dozing off.

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BrainZooming

MARCH 20, 2017

We share many Brainzooming strategy, innovation, and branding tools. One vital business strategy tool for me personally that I rarely mention directly in workshops is prayer. Prayer (and the humility in asking God for help) are an integral part of my business strategy tool repertoire. Here are two recent examples.

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BrainZooming

FEBRUARY 24, 2017

We have released a host of eBooks on strategic planning exercises and ideas to increase collaboration, creative thinking, alignment, and successful implementation. You can download your copies by clicking on the titles or the covers of the eBooks below. That doesn’t mean you turn over strategy setting.

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BrainZooming

AUGUST 10, 2018

As with lots of innovation questions, my quick response was we have an eBook for that. Resources are a common barrier to innovation, download the Brainzooming innovation eBook, 16 Keys for Finding Resources to Accelerate Your Innovation Strategy. What is the first innovation strategy question to ask? Case Studies.

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BrainZooming

MAY 31, 2017

Are your employees celebrities within your branding strategy activities? I’m asking about whether you feature your employees within your branding strategy in ways that allow them to attract attention and accolades for how great it is to have them as part of your brand? Want to guess the response to the idea?

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BrainZooming

SEPTEMBER 11, 2017

Ask most business executives about strategy, and they don’t spit out well-articulated strategy statements. That realization was a breakthrough in how we would create a strategy development exercise back when I ran strategic planning for a Fortune 500 corporation. 11 Ideas to Make Planning Strategy More Fun!

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BrainZooming

NOVEMBER 13, 2017

What are all the change management strategy roles a change agent plays? As we worked on strategic thinking exercises to explore the company’s future vision and user experience, the change management strategy vocabulary the group used was conventional, unemotional, and lacking innovative thinking. – Mike Brown.

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Acuvate

NOVEMBER 30, 2018

With an ever-increasing growth in the composition of millennials in the workforce, understanding their needs and applying strategies for their retention has become quite a challenge. One of the biggest reasons concerning millennials’ attrition is their lack of engagement in the workplace. that help in boosting employee engagement.

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BrainZooming

FEBRUARY 12, 2018

What is the insight I’m not seeing that could make our content marketing strategy make sense?” ” An attendee at the 2018 Social Media Strategies Summit conference in San Francisco made that comment. She’s beating herself up for her inability to find an amazing branding strategy insight.

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BrainZooming

SEPTEMBER 7, 2016

He’d been pointed in my direction to talk about content marketing strategy and social media and just happened to run into me in the hallway at O’Hare. His big question about social media and content marketing strategy was, “Why would a B2B company engage in these areas?”

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BrainZooming

NOVEMBER 2, 2017

During this year’s presentations, I’ll be covering both brand strategy (Thursday) and social-first stories (Friday). 9 Areas to Tune-Up Your Brand Strategy for Peak Performance. Blog Topic Ideas – Social Media Content Strategy for a Large B2B Company . Boost Your Brand’s Social Media Strategy with Social-First Content!

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BrainZooming

JANUARY 3, 2018

He was a client team member on a customer experience strategy engagement several years ago. They need a compelling brand position, messaging, and a content marketing strategy that grows their volume of interested prospects and leads to strong growth to satisfy the global company that just acquired the brand.

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BrainZooming

JULY 19, 2017

People routinely ask some variation on that question about our social-first content marketing strategy. 23 Content Marketing Strategy Benefits for an Emerging Brand. Thinking about the list of impacts for our emerging brand, our content marketing strategy: Built and and continues to cultivate a global audience for the brand.

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BrainZooming

JUNE 28, 2017

The topic is about engaging your internal brand team and delivering on a great customer experience strategy. This Brainzooming branding keynote is built around eight questions for senior executives to ask themselves about how they are preparing their teams to help shape brand strategy and deliver incredible experiences to customers.

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BrainZooming

FEBRUARY 6, 2017

We were discussing our approach for developing a specific business strategy. After completing their strategic plan a few months earlier, we’re now fleshing out a successful implementation strategy for an initiative they spelled out in the plan. Designing Strategic Planning with Your Implementation Strategy in Mind.

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BrainZooming

FEBRUARY 13, 2017

If that’s the case, your task is to start turning the vision statement into strategy to drive and align activities consistent with it. 5 Ideas for Turning a Vision Statement into Strategy. Here are five ideas The Brainzooming Group uses to help clients when turning a vision statement into strategy. – Mike Brown.

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BrainZooming

JANUARY 31, 2017

Suppose you are on the hook to put together a team meeting or workshop to develop a strategy. Is there something or some place you can go to get ideas on how to develop a strategy workshop? Engaging participants. Strategic Planning Process – Ideas for a Workshop to Develop Strategy. Strategy Planning More Fun?

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BrainZooming

JANUARY 26, 2016

I fielded a request for a few ideas on social engagement for an upcoming eBook an online company is creating. One of the questions related to how brands can set themselves apart through a customer experience strategy and outstanding customer engagement. Innovation Strategy to Grow Your Business?

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BrainZooming

MARCH 10, 2017

The article highlighted innovation strategy options that drug companies are using to instill and support risk-taking behaviors. The innovation strategy options include cultivating company culture, celebrating failures with parties and awards, and making sure they are failing as fast as possible with sufficient learnings.

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BrainZooming

FEBRUARY 10, 2017

We routinely ask those of you downloading Brainzooming strategy and innovation eBooks to share – if you are willing – the opportunities and challenges you are facing at the time. “Buy in from staff on the new vision and the required change” 5 Keys to Engaging Employees in Innovation Strategy – Our Buy-In Manifesto.

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BrainZooming

FEBRUARY 2, 2017

Many executives perceive developing strategy as a long, slow process. In fact, senior executives that contact The Brainzooming Group for help in developing strategy often do so because previous strategic planning efforts drug on for almost a year. To our way of thinking, it is less about quick strategy questions. Innovation.

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BrainZooming

APRIL 19, 2017

Other than dropping price, in what ways can you adapt your branding strategy to boost the benefits and reduce the costs (be they financial or non-financial) of having your company as a provider? That’s not a new branding strategy question, but it came to mind once again while heading to my car after morning mass yesterday.

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BrainZooming

APRIL 8, 2016

What a strong first day at the Brand Strategy Conference in New York. The kickoff presentation on the first day was from Kodi Foster, Vice President – Data Strategy at Viacom. Five Things Your Content Marketing Strategy Should Deliver. His five-points form a strong checklist with which to assess your content marketing strategy.

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