How EA Became the Most Hated Company On the Internet (and How They Can Fix It)
Qmarkets
NOVEMBER 19, 2017
A Problem, There Is. Video game company EA is in the final stages of releasing a long-anticipated game, Star Wars Battlefront II. Earlier this week, one player was surprised to discover that it would take him a total of 40 hours of gameplay to unlock just one of the main characters (such as arch-villain Darth Vader or ultimate hero Luke Skywalker) which have been used prominently in the promotion of the game.
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