BrainZooming

JULY 24, 2017

That’s when having the strategic thinking skills to extract the great ideas from everything else is so vital to them seeing the light of day and getting the consideration they deserve. 9 Strategic Thinking Skills to Create Clarity for Great Ideas. Do you stand out at these strategic thinking skills?

Strategic Thinking 81

Strategic Thinking eBook Exercises Analysis 81

BrainZooming

JANUARY 5, 2017

One of the most popular Brainzooming blog posts the past few years is rich in strategic thinking tools. It features more than 200 strategic thinking questions we’ve gathered, envisioned, and created going back to The Brainzooming Group origins as a corporate strategic planning department. Branding and Marketing.

eBook 0

eBook Strategic Thinking Tools Creativity 0

BrainZooming

FEBRUARY 22, 2016

During in-person and online strategic planning workshops , we regularly use a strategic thinking exercise that helps leadership groups quickly identify a shared future vision statement. Pushing Back on a Strategic Thinking Exercise. We turn that input into a collaborative vision statement.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team Groups 40

Leapfrogging

APRIL 4, 2024

By stepping away from daily operations, you and your team can focus on long-term goals, engage in deep discussions, and forge stronger bonds. These retreats are not merely a change of scenery but a strategic move to foster innovation and alignment among the top decision-makers of your company.

Underperforming Technical Team 100

Underperforming Technical Team Leadership Design Exercises 100

BrainZooming

FEBRUARY 24, 2017

We have released a host of eBooks on strategic planning exercises and ideas to increase collaboration, creative thinking, alignment, and successful implementation. This is our biggest collection ever of strategic thinking questions to move strategy planning ahead in finding the best strategic direction.

Exercises 94

Exercises Tools eBook Strategic Thinking 94

BrainZooming

OCTOBER 6, 2015

The conventional wisdom is you give away “what” you do as part of content marketing, but not “how” you do what you do. We, however, routinely share how we do things via our methodology, tools, and learnings from Brainzooming strategic thinking workshops. Creative Thinking Skills – 200+ Tips and Tools.

Strategic Thinking 40

Strategic Thinking Exercises Creative Thinking eBook 40

BrainZooming

JANUARY 23, 2018

5 Ways to Open Branding Strategy to Multiple Marketing Agencies. Here are five things we do to bring other marketing agencies in early to set them up for implementation success: Invite the partner organizations into all the planning activities for developing the branding strategy. Photo via Shutterstock.

Strategy 95

Strategy Strategy Marketing Strategic Thinking 95

BrainZooming

AUGUST 17, 2016

I’m at the Social Media Strategies Summit in Dallas today, delivering a two-hour workshop on developing a branded content marketing strategy. We recently conducted a dedicated content marketing strategy workshop for a client on this very topic. The initial exercise explored three phases of an audience member’s journey.

Exercises 40

Exercises Marketing Strategy Strategy 40

Leapfrogging

APRIL 4, 2024

Importance of Strategic Planning Offsites A strategic planning offsite is not just another meeting; it’s an investment in your organization’s future. By removing distractions and dedicating time solely to strategic thinking, you create an atmosphere where creativity and big-picture thinking can thrive.

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Roadmap Design Underperforming Technical Team How To 100

BrainZooming

APRIL 7, 2017

Articulating Your Strategic Innovation Direction in an Understandable Way. Strategic Thinking Questions to Identify What Matters for a Brand. Workplace Diversity – The Why, Who, and How of Strategic Thinking. Strategic Thinking Success – 3 Critical Thinking Perspectives.

Strategy 151

Strategy Strategy Culture Strategic Thinking 151

Leapfrogging

APRIL 4, 2024

Through a blend of strategic planning sessions, team-building activities, and reflective exercises, a well-designed offsite can unlock new perspectives, ignite creativity, and lay the groundwork for transformative growth. Conversely, if your team excels in operational details, encourage activities that stretch their strategic thinking.

Strategy 130

Strategy Strategy Technical Review Groups 130

Leapfrogging

APRIL 4, 2024

Objectives might include reassessing market position, exploring new partnerships, or setting performance targets. This phase lays the groundwork for a successful meeting where strategic goals can be effectively developed and refined. This exercise should be thorough, as it lays the groundwork for informed strategy development.

Underperforming Technical Team 100

Underperforming Technical Team Strategy Strategy Technical Review 100

Leapfrogging

FEBRUARY 9, 2024

It propels companies forward, allowing them to adapt in rapidly changing markets and to respond effectively to evolving customer needs. Encourages leaders to seek out emerging trends and technologies that could influence future markets. Promotes the use of creative thinking and experimentation to find novel solutions.

Culture of Innovation 113

Culture of Innovation Culture Leadership Innovation 113

BrainZooming

APRIL 6, 2016

I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Branding Strategy – Engaging an Internal Brand Team. Mike Brown.

Engagement 40

Engagement Strategy Strategy Strategic Thinking 40

BrainZooming

FEBRUARY 12, 2018

What is the insight I’m not seeing that could make our content marketing strategy make sense?” She’s trying to manage through three strategic expectations the senior management team and board have regarding a content marketing strategy: They want to keep everything on one Facebook page. Not a great situation.

Marketing 93

Marketing Strategy Strategy Conference 93

BrainZooming

FEBRUARY 13, 2018

I’ve been asked that question multiple times recently after delivering Brainzooming social-first content marketing strategy workshops. Return to the fundamentals we teach for building a content marketing strategy. 3 Steps to Find Multi-Brand Content Marketing Strategy Similarities. Step 1 – Audience Personas.

Marketing 69

Marketing Strategy Strategy Exercises 69

BrainZooming

NOVEMBER 2, 2017

I’m in Las Vegas this week, speaking at the Specialty Equipment Market Association show in Las Vegas. Strategic Thinking Exercises – 5 Questions to Test Your Vision Statement Impact . Establishing a Clear Market Position. Strategic Thinking Exercises – Where Does Your Brand Live?

Strategy 71

Strategy Strategy Strategic Thinking Exercises 71

BrainZooming

MARCH 27, 2018

To help them articulate the organization’s strategic direction , we used several branding exercises. These branding exercises focused on identifying: The organization’s strategic foundation. Future strategic aspirations. The pairing of brand attributes that best describes its market position.

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Exercises How To Strategic Thinking eBook 61

BrainZooming

JULY 12, 2016

Here are five keys we’ve found for successfully engaging employees in innovation strategy. The Brainzooming Buy-In Manifesto – 5 Keys to Engaging Employees in Innovation Strategy. If you want engagement and ongoing participation for developing and implementing an innovation strategy, start with these five keys. – Mike Brown.

Engagement 40

Engagement Strategy Strategy eBook 40

BrainZooming

AUGUST 29, 2017

Step 1: Select 10 to 15 very successful engagements. Also, select 10 to 15 unsuccessful (or less successful) engagements. What talents, perspectives, energy, engagement, and activities did each person and group contribute to the process? too much oversight or not enough engagement)? comparable engagements)?

Strategy 74

Strategy Strategy eBook Strategic Thinking 74

BrainZooming

NOVEMBER 1, 2016

Is your strategy team tired of the same old strategic thinking exercises ? Is your leadership team expressing its frustration with the inability to generate new insights about your brand’s strongest market opportunities? It offers fresh ideas for using one of the most common strategic thinking exercises.

eBook 0

eBook Analysis Strategic Thinking Exercises 0

BrainZooming

MARCH 3, 2017

Yesterday, we identified the six types of strategic planning process activities we use to design a client’s strategic thinking workshop. To facilitate you going deeper into thinking about how these activities function within a strategic planning process workshop, here are articles in each of the six areas.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team eBook 40

BrainZooming

NOVEMBER 17, 2017

Based on our experience, finding just the right number and range of strategic themes is one of the best methodologies you can employ to ensure broad strategic thinking AND clear steps to implement. – Mike Brown. Download our FREE eBook: The 600 Most Powerful Strategic Planning Questions. Branding and Marketing.

Strategic Thinking 81

Strategic Thinking eBook Guidelines Exercises 81

BrainZooming

MARCH 2, 2017

What types of strategic planning activities are in a strategic thinking workshop ? As we collaborate with a client to design strategic planning activities for a strategic thinking workshop , we explore various possibilities. 6 Potential Strategic Planning Activities for a Workshop.

Strategic Thinking 40

Strategic Thinking eBook Exercises Groups 40

BrainZooming

AUGUST 27, 2015

The reason is that working from the incredible resource of strategic thinking exercises, creative thinking tools, and collaborative models The Brainzooming Group has created, what Brainzooming does can vary dramatically for each client engagement. That’s why it’s tough to give a short answer to the question.

Creativity 40

Creativity Strategy Strategy Strategic Thinking 40

BrainZooming

AUGUST 10, 2018

Strategic Thinking Exercises – 8 Ideas for Brand Innovation. 5 Keys to Engaging Employees in Innovation Strategy – Our Buy-In Manifesto. Strategic Thinking – What Kind of Perfection Are You Looking For? Strategic Thinking Lessons – Keeping Your Company Fresh. Sharing an Innovation Vocabulary.

Strategy 45

Strategy Strategy Strategic Thinking eBook 45

BrainZooming

AUGUST 23, 2018

Morgan Chase looked to Amazon Prime as a disruptive business model for its own market. It likely won’t be by charging current market rates for what your platform delivers.) Simplifying the engagement process to one step; two steps at most. Benefits, Capabilities, and Adjacent Markets.

Disruption 72

Disruption Strategic Thinking Exercises Data 72

BrainZooming

FEBRUARY 28, 2018

That sentiment all revolves around our content marketing strategy. It’s because I can’t fathom trying to assign credit for this deal if it unfolded in a Fortune 500 company: The relationship started multiple years ago through a speaking engagement. Rapidly deploy effective strategic thinking exercises to spur innovation.

eBook 70

eBook Strategic Thinking Exercises Strategy 70

BrainZooming

JANUARY 3, 2018

He was a client team member on a customer experience strategy engagement several years ago. He has moved to a new role leading marketing for an organization shifting from the B2C to B2B market. I saw that time and time again as a corporate marketing VP. A potential client reached out to us.

Strategy 96

Strategy Strategy Exercises Strategic Thinking 96

BrainZooming

JUNE 20, 2016

Chuck facilitated multiple engaging, high-energy strategic innovation sessions for us at Yellow Corporation. We started dabbling within our market planning team to help our internal clients generate new ideas, too. We’d do these sessions as part of strategic planning. We’d then turn to preparing a strategic plan.

Exercises 67

Exercises Strategic Thinking Strategy Strategy 67

BrainZooming

MARCH 21, 2016

I was horrified by this viewpoint coming from senior executives because it is so strategically misguided. 3 Keys to Engaging Your Internal Brand Team. With that change in perspective, you introduce possibilities for engaging employee in shaping branding strategy.

Engagement 40

Engagement Strategy Strategy eBook 40

BrainZooming

MAY 31, 2017

Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth.

Strategy 69

Strategy Strategy eBook Strategic Thinking 69

BrainZooming

OCTOBER 16, 2018

I explained to them that no matter who we bring into an in-person Brainzooming workshop, we design the questions and exercises so that EVERYONE will be successful participating. Download our FREE eBook: The 600 Most Powerful Strategic Planning Questions. Branding and Marketing. I like the concept, a lot. Innovation.

Creativity 79

Creativity eBook Creative Thinking Strategic Thinking 79

Leapfrogging

MARCH 6, 2024

Innovation in executive teams is not just about developing new products or services; it’s about fostering a culture of continuous improvement, strategic thinking, and adaptability. By leveraging experiential insights, executive teams are better positioned to anticipate market trends, customer needs, and potential disruptions.

Leadership 113

Leadership Innovation Collaboration Culture 113

BrainZooming

DECEMBER 12, 2017

We provided strategic thinking questions of their own to use, including: “That’s great and how can we do that _?” That role went to the group’s senior executive to focus us on transformative ideas during a strategic thinking exercise involving imagining Chick-fil-A designing their customer experience strategy.

Strategy 79

Strategy Strategy eBook Strategic Thinking 79

BrainZooming

NOVEMBER 17, 2016

He’s developing a short list of potential candidates for a new market research initiative at his company. It was clear that the organization’s team had already decided that a request for proposal was the best way to determine which outside vendor will be the best market research partner. Stimulate fresh thinking.

Underperforming Technical Team 40

Underperforming Technical Team eBook Strategic Thinking Analysis 40

BrainZooming

JULY 16, 2018

Even before we successfully used the worksheet to conduct the audit, we planned to adapt the idea to develop a new Brainzooming branding exercise. To set up our team’s exercise, I prepared a cover sheet advising people to be as much in the background as possible ( to minimize the impact of our presence on the observations ).

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Tools eBook Strategic Thinking Exercises 53