Anaqua

FEBRUARY 23, 2022

When it comes to product strategy and development at Anaqua, the key word is LISTEN. From this, we were able to develop a series of significant enhancements being introduced over the course of the year to the platform. The product roadmap process at Anaqua is always iterative.

Roadmap 40

Roadmap Underperforming Technical Team Software Review Survey 40

Boxes and Arrows

JANUARY 7, 2013

The Marketing Stakeholder Interview. Marketing stakeholders. Marketing stakeholders (such as marketing executives and most product managers) are usually responsible for promoting the company’s brand, identifying new market opportunities and products that could address them, or both.

Marketing 43

Marketing Guidelines Underperforming Technical Team Design 43

BrainZooming

OCTOBER 11, 2016

In this case, the letters in the SWOT analysis name still stand for strengths, weaknesses, opportunities, and threats. This helps a group inside of a strategy meeting work harder and more effectively to generate ideas. What are WEAKNESSES relative to: Delivering the product attributes and performance most important to customer s?

Strategic Thinking 40

Strategic Thinking Exercises Analysis Underperforming Technical Team 40

BrainZooming

MAY 6, 2016

At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Building the Team. Cultivate a fail fast AND fail cheap attitude.

Strategic Thinking 40

Strategic Thinking Underperforming Technical Team Company Culture 40

Taivara

JULY 23, 2018

If you have teams close to customers, working in the field, using your product everyday – they’ll often be a great source for early indicators of where existing products are missing the mark. As product managers or entrepreneurs, curiosity will ensure we always have a plan B. Good ideas often look bad.

Ideation 48

Ideation Underperforming Technical Team Brainstorming Technical Review 48

BrainZooming

NOVEMBER 2, 2015

Walmart, a brand often immersed in debates about poor employee treatment, is piloting new training for both front-line employees and in-store managers. Department managers are receiving training, greater authority, and latitude to manage their department teams. That does not mean everyone determines and forms strategy.

Training 40

Training Leadership Underperforming Technical Team Strategy 40

BrainZooming

FEBRUARY 22, 2016

The descriptions are purposely neither good nor bad; they simply represent ways an organization could pursue the strategy. As regular Brainzooming readers understand, we’re proponents for using structure (instead of blank pieces of paper) to make it easy for any employee to successfully contribute to developing strategy.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team Groups 40