The Role of Innovation in New Product Development: Three Approaches for Success
Qmarkets
OCTOBER 7, 2020
If an idea gains 10,000 supporters (or votes) from other members, it is considered for production in a ‘Lego Review’. This occurs 3x a year and is held by the ‘Lego Review Board’ consisting of designers, product managers, and other key team members. Here Lego have created a continuous process of generating a pool of new ideas.
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