There are Knowns and Unknowns in Innovation: Let’s Manage Them Differently
Paul Hobcraft
MARCH 12, 2018
Paper presented at PMI® Global Congress 2012—North America, Vancouver, British Columbia, Canada. The knowns are those products, services, processes, etc. The real value of any software capturing system is more for the unknowns as it requires greater collaboration , observation, and awareness. Characterizing unknown unknowns.
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