Remove 2020 Remove Advertising Remove Creativity Remove Marketing
article thumbnail

Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better.

Marketing 235
article thumbnail

Michael Brunner is Named Honoree in Pittsburgh’s 2020 Smart 50 Awards

Brunner

Pittsburgh ( November 20 , 2020) – Michael Brunner, Brunner ’s Chairman and CEO , has been named an honoree in Pittsburg h ’s 2020 Smart 50 Awards, recognizing the top 50 executives of the 50 smartest companies for their ability to effectively build and lead successful organizations. . “It

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brunner Wins Trade Advertising Agency of Record with Rinnai America Corporation

Brunner

Agency accelerates new business growth in the Atlanta market. Pittsburgh (October 16, 2020) – This fourth quarter, Brunner has more to celebrate than just the successful close to its 31 st year. Launching in January 2021, the program will sustain over 12-months and cover a wide swath of plumbing, HVAC and engineering audiences. “We

article thumbnail

Influencer Marketing: What it Is and Why Your Brand Should Consider It

Brunner

When it comes to social media advertising, influencer marketing isn’t a new concept—especially for the Millennial and Generation X consumer. Wondering about the power of influencer marketing? What is Influencer Marketing? The benefits of influencer marketing are expanding. trillion in buying power by 2020.

article thumbnail

Companies that last through recessions share this marketing tactic

Brunner

economists predict another recession is due by the end of 2020, according to a survey from the National Association for Business Economics last year. If you ask Jeff Shill, the creative director at ad agency Brunner, that means building a marketing strategy heavy on emotion. Some stop advertising. Two-thirds of U.S.

article thumbnail

The 5 Benefits of Greater Diversity, Equity, and Inclusion

CMOE

In a 2020 Glassdoor study, 76% of job seekers found workplace diversity and inclusion to be an important factor in considering employment opportunities. Greater Innovation and Creativity. It’s no secret that a more innovative and creative approach to business directly correlates with increased revenue.

article thumbnail

Use Your Brand’s Values to Navigate Through Culture and Controversy

Brunner

However, the groundswell of cultural and social change in 2020 has underlined the debate for any brand manager – “should I respond?” “How How can my brand’s marketing remain creative without igniting a social media crisis?” Consumers are expecting brands to lead by example with their marketing. Have a game plan.

Culture 74