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Social Networks and Big Data: the best strategy for getting to know your customers

mjvinnovation

This is because the volume of daily data produced in these virtual environments is a real gold mine for companies prepared to prospect for it. Keep reading to understand how you can benefit from the combination of Social Networks + Big Data. Social Networks: the gold mine of data. And Big Data is the tool for the job. ?

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Recognizing the Building Blocks of Innovation

Paul Hobcraft

Lean Startup: This approach was about creating a minimum viable product (MVP) and testing it in the market to get customer feedback. The idea is to iterate quickly, make improvements based on feedback, and continue to test until you have a product that meets the market’s needs. Open Innovation 2.0 (or

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Applications and innovations in the Internet of Things (IoT)

hackerearth

By 2020, the smart healthcare market value is predicted to be US$ 169.32 The Industrial IoT (IIoT), also known as the industrial internet or industrie 4.0 , employs big data technologies and machine learning to exploit machine-to-machine (M2M) communication, sensor data, and automation technologies that are already in place.

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Jobs to be Done: what is it, and how is it used to analyze customers

mjvinnovation

Jobs to be Done teaches us four important things: How to separate correlations made from causality to understand the customer better; How to define real competitors; How to improve the marketing focus and sales strategies; How to improve the innovation process. Understanding the market and the competition. Use Data Science.

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Top 5 Digital transformation use cases for the BFSI industry

Acuvate

According to Forrester Analytics , in 2021, 76% of Spanish banking customers used their mobile banking app at least monthly, and 34% of UK online adults who applied for a loan in the past 12 months did their research on a smartphone. The Digital Banking Platform Market is expecting growth at a CAGR of 11.2%

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Digital Transformation Use Cases in the Oil and Gas Industry

Acuvate

The O&G sector suffered twin blows in the form of a severe demand disruption and a significant oversupply in the market. Leveraging AI, Big Data, IoT, and Analytics to boost data-driven decision-making. By integrating such diverse data (using cloud technology, data standards, servers, etc.),