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The Potential of Qualitative Research in B2B

Gregg Fraley

Why Don’t B2B Companies Use Qualitative Research? Qualitative Studies Leads to Insights, and Innovative Results. It’s an integral part of their innovation process. It’s the perfect start to an innovation process. B2B companies do qualitative much less frequently.

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Qmarkets forms Strategic Partnership with Japanese B2B Firm to Promote Corporate Innovation in Japan and Beyond

Qmarkets

a well-established B2B professional services company, to offer a full-service innovation management package to large organizations in Japan. Japan is one of the most innovative countries in the world, and yet there is little awareness around idea and innovation management software here.

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Qmarkets forms Strategic Partnership with Japanese B2B Firm to Promote Corporate Innovation in Japan and Beyond

Qmarkets

Qmarkets, the leading supplier of collective intelligence solutions, has partnered with Ishin Co, a well-established B2B professional services company, to offer a full-service innovation management package to large organizations in Japan. Fostering Corporate Innovation in Japan and Beyond . About Ishin Co. About Qmarkets.

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

Unlocking Innovation with Data, Creativity, and Automation. For some, it may be through hard work and determination, while others may find success through innovation with creativity, data, and automation. In this podcast recap blog post, we will discuss how innovation derived from creativity, data, and automation can lead to success.

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Establishing an innovative business platform adoption approach

Paul Hobcraft

The level of interest in business platforms in the B2B space has rapidly grown. ” I suggested in this post, “ Platforms allow you the opportunity to innovate in very different ways. Innovation needs to be constantly adapting, adjusting and reconfiguring. The Combination Effect for Adoption in today’s world.

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Start testing B2B ideas: The Story of Zapier

Strategyzer Innovation

You’ve got this idea. Your gut tells you it could be the next big thing for your business, but you are struggling to find support for it within your organization. That lack of support combined with the overall business of day to day work means that your idea remains sidelined for years.

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Start testing B2B ideas: The story of Health Catalyst

Strategyzer Innovation

You’ve just had an incredibly productive brainstorming session with your team where you collectively came up with dozens of ideas for new business models. While you would usually find yourself stuck in analysis paralysis and unable to choose which idea to go ahead with, you’ve decided to take a new approach.