B2B LEAN Marketing Product Innovation 
Taivara
MARCH 22, 2017
Finding a Viable Market. Quantifying the True Opportunity for Your Innovation. Time and again we see both start-up founders and major corporations invest huge amounts of time and money in a product, only to find that there isn’t an adequate market for it or that it’s way too difficult to compete.
Taivara
APRIL 3, 2017
- How empathy creates a better product- To speak the same language as your customersYou’ll leave with insights, resources and next steps to take as you build your new idea.This is Part 2 of a 2-part series about understanding the market your product serves and building a successful business from it.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Integrative Innovation
JANUARY 27, 2016
As can be seen from the figure below, co-creation platforms feature some special characteristics that have a major impact on shaping new market environments: Created solutions are integrated and often cross-industry. It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof.
The BMI Lab Blog
FEBRUARY 15, 2018
When we look for inspiring examples of business model innovations on the Internet, we usually find business cases like Netflix, Amazon, Uber or other giants that have successfully implemented new business models, and hence boosted their performance and market dominance.
Expert insights. Personalized for you.
37 
Let's personalize your content