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Infoxication: Why Big Data is the solution

mjvinnovation

Here, let’s reflect on Infoxication at the business level, which has to do with the concept of Big Data, as we will see throughout this article. Find out how your business can take advantage of this phenomenon and how to deal with Big Data in a profitable way and more! As you saw, the problem is a given.

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Social Networks and Big Data: the best strategy for getting to know your customers

mjvinnovation

This is because the volume of daily data produced in these virtual environments is a real gold mine for companies prepared to prospect for it. Keep reading to understand how you can benefit from the combination of Social Networks + Big Data. Social Networks: the gold mine of data. What are they interested in?

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Journal Article: Big Data in Innovation Management

ITONICS

Summary: Today, innovation management is an important instrument for companies to remain competitive and successful in rapidly changing markets. Large amounts of data are available for this purpose, from which the relevant information must first be filtered out.

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Journal Article: Big Data in Innovation Management

ITONICS

Summary: Today, innovation management is an important instrument for companies to remain competitive and successful in rapidly changing markets. Large amounts of data are available for this purpose, from which the relevant information must first be filtered out.

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From a VUCA world to a BANI one: how uncertainty has changed and how your company can prepare

mjvinnovation

Read on to find out precisely what VUCA is, how it gave way to Bani, and how companies can prepare for the current state of chaos. Since then, the term has been used to describe technological and cultural changes and their impact on the daily lives of people and companies. How can companies prepare for a BANI world?

Change 105
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What are the new marketing roles?

mjvinnovation

No matter what segment of the market your company operates in, marketing is experiencing a revolution right now. In this article, we will shed some light on the new roles of Marketing. Marketing far beyond customer attraction and retention. Marketing far beyond customer attraction and retention.

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Infographic – 5 trends that will revolutionize the energy market in the next few years

mjvinnovation

Is your company aligned with the new direction that the energy market is heading towards? Energy market: the future is knocking. To win over 100% of their digital consumers, companies must become increasingly agile and innovative. An Open Energy scenario arises in which micro markets become possible.