BrainZooming

APRIL 5, 2016

The objective was to help them become better strategic thinkers and marketers. Since all the companies competed with one another, each one needed to determine its own business strategies. It seems ridiculous to help a company become better at strategic thinking and marketing without being allowed to tell them how to do it.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team Brainstorming 40

BrainZooming

FEBRUARY 22, 2016

During in-person and online strategic planning workshops , we regularly use a strategic thinking exercise that helps leadership groups quickly identify a shared future vision statement. The descriptions are purposely neither good nor bad; they simply represent ways an organization could pursue the strategy.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team Groups 40

Leapfrogging

APRIL 4, 2024

These retreats are not merely a change of scenery but a strategic move to foster innovation and alignment among the top decision-makers of your company. The value of such gatherings lies in their capacity to refresh perspectives, encourage strategic thinking, and address complex challenges without the distractions of the office environment.

Underperforming Technical Team 100

Underperforming Technical Team Leadership Design Exercises 100

CMOE

AUGUST 8, 2019

Military strategy is thousands of years old but the field of business strategy has only been around for about fifty years. Because this field is so new, there’s still a lot of disagreement about how business strategy and business models should be defined—and often among those who write about these topics the most!

Strategy 79

Strategy Strategy Competition Strategic Thinking 79

BrainZooming

OCTOBER 6, 2015

The conventional wisdom is you give away “what” you do as part of content marketing, but not “how” you do what you do. We, however, routinely share how we do things via our methodology, tools, and learnings from Brainzooming strategic thinking workshops. Creative Thinking Skills – 200+ Tips and Tools.

Strategic Thinking 40

Strategic Thinking Exercises Creative Thinking eBook 40

BrainZooming

MAY 11, 2017

Whenever we discuss using questions to foster disruptive innovation strategy , it prompts objections. They counter suggesting strategic thinking questions as a starting point over-promises and ignores all the other dynamics involved. 13 Exercises for Disruptive Innovation Strategy: Disrupting Thinking eBook.

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eBook Disruption Exercises Strategy 77

BrainZooming

MAY 6, 2016

At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Not sure what the right marketing language is?

Strategic Thinking 40

Strategic Thinking Underperforming Technical Team Company Culture 40

BrainZooming

DECEMBER 17, 2015

Today’s Blogapalooza article is from Lindsay Santee , a marketing manager and student in Max Utsler’s Innovation in Management of Communications class at The University of Kansas. We’re doing work with the Kansas City Public Library, so I’m more attuned to library innovation strategy than might be typical.

Strategy 40

Strategy Strategy eBook Innovation 40

BrainZooming

APRIL 6, 2016

I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Mike Brown.

Engagement 40

Engagement Strategy Strategy Strategic Thinking 40

BrainZooming

APRIL 21, 2017

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

Strategy 72

Strategy Strategy Underperforming Technical Team Technical Review 72

BrainZooming

OCTOBER 16, 2018

Brainzooming as the blues scale of strategy, innovation, and branding? And if you want to get your team members going within days on enhancing their creative success, get them copies of our book: Idea Magnets – 7 Strategies for Cultivating & Attracting Creative Business Leaders. Branding and Marketing.

Creativity 79

Creativity eBook Creative Thinking Strategic Thinking 79

BrainZooming

NOVEMBER 19, 2018

This quote made me think of how we have created the Brainzooming methodology over the years: through pure inspiration and artful adaptation from far-flung sources. The inspirations include reality TV , improv comedy, business consulting, Dennis the Menace cartoon books, magazine ads, and obscure behavioral laws , just to name a few!

Strategic Thinking 70

Strategic Thinking Disruption eBook Innovation 70

BrainZooming

NOVEMBER 7, 2017

Looking back ten years, suffice it to say that starting to write and publish about the work I was first doing in the Fortune 500 world as a VP of Strategic Marketing and then in launching Brainzooming was one of the most important career decisions I ever made. In the new Brainzooming strategy eBook 321 GO!

Leadership 69

Leadership Strategic Thinking eBook Guidelines 69

BrainZooming

MARCH 15, 2016

On the 5th Monday of the Lenten season every year, the first Bible reading at mass is from the book of the prophet Daniel. For whatever reason, I’ve found myself explaining several times in the last few days how we use a wide variety of strategic planning techniques to gather participant input into strategies.

Groups 40

Groups Strategic Thinking eBook Exercises 40

BrainZooming

NOVEMBER 13, 2015

Great branding strategy examples abound. If your organization specializes in one particular area, your branding strategy discussions should include the question: “If our customers can think it, can we make it?” They need strategic thinkers who can develop strategy and turn it into results. Flexibility?

Strategy 40

Strategy Strategy Guidelines Engagement 40

BrainZooming

SEPTEMBER 28, 2015

On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy. In short they need strategic thinkers who can develop strategy and turn it into results.

Collaboration 40

Collaboration Strategic Thinking Groups Engagement 40

BrainZooming

FEBRUARY 1, 2017

10 Questions to Identify Innovative Thinking in Salespeople. Thinking about innovative sales people I have known, how we teach strategic and creative thinking skills to sales teams, and strategic thinking questions we use to spur new thinking, here are ten questions to identify innovative thinking in salespeople.

eBook 40

eBook Strategic Thinking Creative Thinking Innovation 40

BrainZooming

OCTOBER 15, 2015

While having a daily deadline has become less stimulating creatively over the years, I shudder to think of how much experience and the number of strategic thinking exercises that would have come and gone without any documentation if not for the Brainzooming blog. Yes, you can do too much of a good thing.

Strategic Thinking 40

Strategic Thinking Exercises eBook Guidelines 40

BrainZooming

FEBRUARY 26, 2016

Often, however, executives jump too quickly to flying everyone into one place for a big strategic planning meeting. When discussing a strategic planning or innovation strategy engagement with a client, we use the graphic below to design our recommended approach. 10 Keys to Engaging Stakeholders to Improve Strategic Results.

Collaboration 40

Collaboration Creative Thinking Exercises Groups 40

BrainZooming

NOVEMBER 4, 2015

I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. Innovation Strategy to Grow Your Business? Rapidly deploy effective strategic thinking exercises to spur innovation.

Creative Thinking 40

Creative Thinking Creativity eBook Strategic Thinking 40

BrainZooming

JANUARY 31, 2018

Muller’s new book, The Tyranny of Metrics (affiliate link) , he explores the rush in today’s business environment to measure everything. For each group of questions, we provide an idea on how to adapt your business metrics strategy. In Professor Jerry Z. Originally published in Inside the Executive Suite.

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System Data Strategy Strategy 60

BrainZooming

OCTOBER 14, 2015

The creative thinking exercises for sales content is a different take on both familiar and some new creative thinking topics. His presentation was based on his book, “To Sell Is Human.” In the book, Daniel Pink suggests a different version of the traditional ABC sales mantra.

Creative Thinking 40

Creative Thinking Exercises Creativity eBook 40

Leanstack

JUNE 9, 2015

The answer: Facebook won on strategy  — not on an original founding vision or an inherent unfair advantage. What is Strategy? Tactics without strategy is the noise before defeat. Since then, lots have been published on strategic thinking and planning. as a plan, 2. as a pattern, 3. as a ploy.

Strategy 52

Strategy Strategy LEAN Analysis 52

Rmukesh Gupta

JANUARY 8, 2017

Then I went on to listen to his book – Originals on Audible. Loved the book. Then I went ahead and bought his other book – G ive and Take and loved that as well. I have been highly influenced by both his books and hope I am able to put some of the learnings from the books into practise.

Trends 40

Trends Video Policies Creativity 40

BrainZooming

AUGUST 29, 2016

Leading up to the Dallas trip, we were discussing her new role as a Communications Animator at The Grove , a social impact-focused co-working space located across the street from what was the Texas School Book Depository. We spent time together seeing “Mess Wright’s Dallas” and attending the Social Media Strategies Summit.

Collaboration 68

Collaboration Meeting eBook Strategy 68