Podcast S3E29: Roger Firestien – Learning from the man who taught the creative process to the most people in the world
Idea to Value
DECEMBER 18, 2019
He is also distinguished as being the person who has trained more people to lead the creative problem solving process (CPS) than anyone else in the world. Topics covered in this episode: 00:01:15 the foundational work of Alex Osborn, who invented brainstorming and then the Creative Problem Solving process, which had been validated by more than 150 research studies. 00:09:45 the 4 different types of creativity, and how everyone can be (and already is) creative.