Qmarkets
JULY 8, 2017
Acquiring a company is a common way to stay relevant in a quickly changing business world. While tech scouting is a crucial element in any large company’s ability to stay ahead, it is also an extremely challenging task requiring lots of skill, experience and a scouter’s honed intuition. In 2006, Google bought YouTube for $1.65
Qmarkets
APRIL 24, 2017
Acquiring a company is a common way to stay relevant in a quickly changing business world. While tech scouting is a crucial element in any large company’s ability to stay ahead, it is also an extremely challenging task requiring lots of skill, experience and a scouter’s honed intuition. In 2006, Google bought YouTube for $1.65
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Innov8rs
FEBRUARY 13, 2023
Different Stuctures, Yet The Same Need For Support Panera has adopted a distributed approach to innovation. Here, different roles have ‘innovation’ in their job title, and the company is also very open to collaboration with others. As such, our number one priority is to design innovation around these constraints”, she says.
Wazoku
JUNE 22, 2017
Every successfully implemented idea/product is a result of a long and painstakingly supervised innovation process. Here is a list of 10 steps that follow the idea management process from idea generation to implementation. The real test is when the product is launched but this preliminary research gives a hint.
Strategyn
SEPTEMBER 15, 2016
Market segmentation is a method that companies use to target unique offerings to groups of customers that will value them. Knowing if and why segments of customers have different unmet needs is the key to an effective market and product strategy. What meaningful differences exist in a market? Why does all this matter?
Strategyn
JULY 12, 2016
Companies receive thousands of inputs from their customers every single day. Companies are not lacking customer insights. Despite these efforts, most companies do not fully understand their customers’ needs. Despite these efforts, most companies do not fully understand their customers’ needs. Why does it matter?
Qmarkets
JULY 8, 2017
Today innovation talent pools are growing even larger. Companies are realizing that all their personnel can help contribute to the ideation process – not just a designated few. For example, one company saw they were making most of their sales from their traditional products, so they focused on that.
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