Comparison Marketing Project Technical Review 
Qmarkets
APRIL 17, 2024
By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.
Jeffrey Phillips
OCTOBER 6, 2021
For many years, in writing this blog, and in leading innovation projects for my clients, I tried to advocate for the benefits of innovation. The companies that do make the bet, and that do focus on innovation, often show the benefits in terms of higher profits, greater market share and higher stock prices. Let's examine each in turn.
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Daniel Burrus
SEPTEMBER 29, 2021
As dark and dreary a picture as the term “post-mortem” may paint in your mind, as it is a term frequently used in the medical industry to determine the cause of death, there is an integral competency in business it pertains to: a finished project or a new product, and the customer response to it.
Idea to Value
APRIL 12, 2021
These are without a doubt all very important topics, but they still pale in comparison to decision-making. There aren’t reliable benchmarks or market size studies available either. What’s more, your team hasn’t done this before , so you can’t create a very realistic project plan for implementing it either.
Commodore Innovation
SEPTEMBER 2, 2021
This contrasts with the focus, in an execution context, on tracking if a project is on-time and on-budget. which new projects should be funded, and which existing projects should continue to be funded or retired. being brought to market. business unit), technology area, market segment, etc.
Qmarkets
APRIL 24, 2017
As iScoop put it, “Digital transformation is the profound and accelerating transformation of business activities, processes, competencies and models to fully leverage the changes and opportunities of digital technologies and their impact across society in a strategic and prioritized way, with present and future shifts in mind.”.
Qmarkets
JULY 8, 2017
As iScoop put it, “Digital transformation is the profound and accelerating transformation of business activities, processes, competencies and models to fully leverage the changes and opportunities of digital technologies and their impact across society in a strategic and prioritized way, with present and future shifts in mind.”.
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