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The Marketing Impact of Content Strategy: A Data-Driven Roadmap to Engage Your Audiences

Brunner

At Brunner, we think of content strategy as the foundational guide for creating, distributing, and managing strategic content to meet specific business and marketing goals. How can content strategy affect our daily lives as marketers? Delaney Held is lead, content marketing at Brunner. What is content strategy? She holds a B.A.

Roadmap 98
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Creating Roadmaps for Success: How to Design and Run a Strategic Planning Offsite

Leapfrogging

Engaging in this practice equips you with a clearer understanding of where your organization stands and where it needs to go, helping to navigate through competitive and rapidly changing markets. Mediating any disagreements that may arise to maintain a constructive atmosphere.

Roadmap 100
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Accelerating Clean Energy Innovation

Paul Hobcraft

” A groundbreaking report, “ Net-Zero by 2050: a roadmap for the global energy system “(referred to as NZE here) by the Internation Energy Agency (IEA), has been emphasising that this decade is pivotal to reaching net-zero by mid-century. For others like CCS and hydrogen, serious investment rather than talk is required.

Report 345
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Elevate Your Strategy: Leading Executive Team Offsites for Business Success

Leapfrogging

Objectives might include reassessing market position, exploring new partnerships, or setting performance targets. A well-defined set of goals and objectives provides a roadmap for productive discussions and is a critical success factor for any offsite.

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Creative Construction – Book review

The Inovo Group

Well-respected Harvard Business School professor and HBR contributor Gary Pisano has weighed in on the topic of large company innovation in his new book ‘Creative Construction’. The experience of someone who has actually had to do innovation – taking an initial idea to market successfully. Highlights. Gary Pisano, PhD. Conclusion.

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Jobs to be Done Framework Training

InnovationTraining.org

Ultimately, organizations can use the JTBD framework to get a better understanding of what their market wants or needs and create a more compelling customer experience. The Jobs to Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs . Jobs to Be Done: A Roadmap for Customer-Centered Innovation.

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Accelerating Clean Energy Innovation

Paul Hobcraft

” A groundbreaking report, “ Net-Zero by 2050: a roadmap for the global energy system “(referred to as NZE here) by the Internation Energy Agency (IEA), has been emphasising that this decade is pivotal to reaching net-zero by mid-century. For others like CCS and hydrogen, serious investment rather than talk is required.

Report 130