article thumbnail

Inform Your Product Development with Innovation Roadmaps


Product roadmaps are powerful tools to get the team organized and to get a new product launched. Innovation roadmaps use the product roadmap technique to drive innovation strategy, and they’re powerful tools regardless of your industry. Why A Roadmap? What market does it serve?

Roadmap 231
article thumbnail

How To Create A Concrete Roadmap for Innovative Ideas


A product roadmap helps you plan and align key features and goals into a clean, easily digestible format. . Instead of having concepts and action items disjointedly existing on spreadsheets and scratchpads, a product roadmap has actionable steps with quantifiable times laid out to lead to whatever your end goal(s) may be. .

Roadmap 130

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Marketing Impact of Content Strategy: A Data-Driven Roadmap to Engage Your Audiences


At Brunner, we think of content strategy as the foundational guide for creating, distributing, and managing strategic content to meet specific business and marketing goals. How can content strategy affect our daily lives as marketers? Delaney Held is lead, content marketing at Brunner. What is content strategy? She holds a B.A.

Roadmap 91
article thumbnail

3 Questions You Need to Ask Before Creating an Innovation Roadmap


An Innovation Roadmap can be invaluable to businesses that need to unify multiple stakeholders across their business under one innovation strategy. An Innovation Roadmap can be an artistic rendering or a structured approach using tables and charts from spreadsheets. Still want to learn more?

Roadmap 100
article thumbnail

Everything You Need to Know About Crypto

Speaker: Ryan McInerny, CAMS, FRM, MSBA - Principal, Product Strategy

Join this exclusive webinar with Ryan McInerny to learn: Cryptocurrency asset market trends How to manage risk and compliance to serve customers safely Best practices for identifying crypto transactions and companies Revenue opportunities with custody arrangements, brokerage fees, account maintenance fees, and lending The roadmap needed for successful (..)

article thumbnail

The Importance of Listening When Developing a Product Roadmap


In developing the Anaqua 2022 roadmap for our AQX IP management platform, we listened to our customers, listened to the market, then we worked directly with our customers through two rounds of interviews, sharing and refining our thoughts with them, and listened again. The product roadmap process at Anaqua is always iterative.

Roadmap 40
article thumbnail

Product roadmap software study


New report into the Product Roadmap Software Marketplace is published. Bubble is pleased to share news that our PPM Software Bubble Innovator features in a new and independent review of the Roadmapping software marketplace. Roadmapping Software Study 2018. Which is the best product roadmap software for you? Productplan.

Roadmap 40
article thumbnail

Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.

article thumbnail

Why the Product Message Should Come From Product Management

Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant

Features and benefits may be part of the overall product marketing plan, but they are NOT the basis for a compelling “Product Message”. Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree. How to use the messaging to validate your roadmap.

article thumbnail

Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.