Crowdsourcing Groups Idea Generation Project 
IdeaScale
JANUARY 31, 2019
A new innovation in the digital marketing sphere is the idea of using crowdsourcing to generate or test marketing ideas. Previously, the only contributor had been the firm, who would generate, test, and implement marketing schemes and campaigns according to internally sourced ideas. Diversity of Ideas.
Board of Innovation
JUNE 5, 2022
Open innovation & crowdsourcing resources Open Innovation, crowdsourcing, co-creation… overlapping terminologies to describe a trend towards more open business models and a closer collaboration with customers. On this page we gather a list of inspiring examples. Invision Craft Sketch Photoshop Let's talk Intermediary platforms.
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Qmarkets
FEBRUARY 25, 2020
Since the 2004 publication of James Surowiecki’s highly influential book, The Wisdom of Crowds , the idea that large groups of people can be smarter than a few individuals, no matter how brilliant, has been gradually gaining prominence in academic circles, business communities, and public opinion.
hackerearth
NOVEMBER 20, 2017
The company recently launched Deloitte Pixel, a worldwide enterprise crowdsourcing offering. Using Pixel, we have been able to take new ideas to the crowd in the form of challenges and then collaborate with clients to evaluate and incorporate those ideas to accelerate our effort and our clients’ results. General Electric.
Paul Hobcraft
AUGUST 19, 2017
The first group are recent ones providing a really good depth to them. “TRIZ is a problem solving method based on logic and data, not intuition, which accelerates the project team’s ability to solve these problems creatively” Using the FORTH Method to Navigate Your Innovation Journey.
Qmarkets
OCTOBER 14, 2018
Leading automotive manufacturer Hyundai Motor America launched its BIG (Better Idea Generator) campaign – driven by Qmarkets innovation management software. This 12-month campaign incentivizes participants to contribute innovative ideas that have potential to impact the company’s key strategic priorities in positive ways.
Destination Innovation
MARCH 29, 2016
To ensure diversity and freshness people are rotated out of the group after a maximum of four years. They encourage ideas from within and without Shell. The criteria they use in evaluating ideas are as follows. Novelty – is the idea fundamentally different? Value – could the idea generate substantial new value?
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