BrainZooming

APRIL 23, 2018

Major data aggregators, including any company gathering GPS and other user behavior data, could make a move into our client’s space with compelling new offerings. EXCEPT , the judges didn’t pick the one focused on giving away what they do for free to their clients in exchange for those same clients handing over all their data.

Strategy 45

Strategy Strategy Strategic Thinking Disruption 45

BrainZooming

JANUARY 4, 2016

Here’s the big strategic thinking question: Who can best shed light on when your brand is defaulting to “never and always” in your competitive strategy? Your marketing and brand managers MAY be able to point out places where THEY have gone to the same old, same old in their strategic planning and implementation.

Competition 40

Competition Strategy Strategy Strategic Thinking 40

BrainZooming

NOVEMBER 17, 2016

Download our FREE eBook: Reimagining the SWOT Analysis. Strategic Thinking Exercises: Reimagining the SWOT Analysis” features eleven ideas for adapting, stretching, and reinvigorating how you see your brand’s strengths, weaknesses, opportunities, and threats. Stimulate fresh thinking. Mike Brown. What to Leave Out?

Underperforming Technical Team 40

Underperforming Technical Team eBook Strategic Thinking Analysis 40

BrainZooming

NOVEMBER 24, 2015

I don’t have statistically validated data for this claim. I’d be comfortable speculating, however, that a high percentage of productive strategic conversations are wasted. What do I mean by “wasted” strategic conversations? Download this free, concise ebook to : Identify your organization’s innovation profile.

Underperforming Technical Team 40

Underperforming Technical Team eBook Strategic Thinking Exercises 40

BrainZooming

MARCH 7, 2017

Are the results valuable, accurate, and recent enough that we can use them to start thinking about future research? Do we have the original data set to slice and dice the results for new insights? Was the output valuable (made sense, spurred insights, suggested smart directions, etc.), even if we didn’t use it?

Marketing 64

Marketing Survey Strategic Thinking eBook 64

BrainZooming

FEBRUARY 17, 2017

Immelt ties the strategic shift, without using the phrase, to the Internet of Things: GE jet engines have hundreds of sensors streaming performance information. Rather than standing by, GE wanted to play a vital role in modeling the data, turning it into actionable knowledge for customers. Decisions that Benefit Customers.

Strategy 53

Strategy Strategy Comparison Internet of things 53

BrainZooming

SEPTEMBER 29, 2017

Ideally, your organization can go beyond speculation in answering the first question, using a history of quantitative data on what drives customer decisions. Our experience has demonstrated that having a statistically-projectable view of customer behaviors is strategically beneficial. Things aren’t getting saner and more calm.

Strategy 73

Strategy Strategy Conference Marketing 73