Thu.Feb 23, 2017

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Reframe the Problem by replacing Logic with Emotion

Destination Innovation

In business we are trained to be analytical. We respect data, targets, percentages, market shares and ratios. MBA students analyse case studies with detailed spreadsheets. We frame problems in terms of metrics and numbers. For example we might ask: How can we increase sales by 10%? How can we double brand awareness in our target market? How can we reduce the time to develop new products from 10 months to 6 months?

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Common Innovation Pitfalls

IdeaScale

Recently, IdeaScale’s own Jeff Wong wrote about how he knows first-time innovators will be successful. Unfortunately, there’s also a flip side to that coin. Here are a handful of common mistakes I see first-time innovators making. No communications plan. A successful innovation effort requires a well-thought-out, cradle-to-grave communications plan.

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Creative Thinking Exercises – 2 Ways to Create Innovation Workshop Inspiration

BrainZooming

We facilitated a follow-up innovation workshop for an industrial client. In previous workshops, a large group convened and re-imagined a manufacturing process to improve quality, while maintaining costs and production efficiency. A follow-up workshop moved four of the process improvement concepts into detailed project planning. The aim was creating a series of relatively quick experiments to test the feasibility of each concept.

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Exploring the Power of Pause with Leadership Thought-Leader & Korn Ferry Senior Partner Kevin Cashman

InnovationManagement

In today’s episode of the Innovation Ecosystem podcast, Kevin Cashman discusses with Mark the rationale and research behind "The Pause Principle," which aligns strongly with the notion of “creating space” explored by previous guests like David Allen, Lisa Bodell and Heiko Fischer, among others; about Kevin’s new interest in the concept of “story mastery”; and finally some fresh insights into the qualities of a great versus a good leader.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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PBTO52: Good Marketing Opens Minds and Good Sales Closes Deals – Krishnan Chatterjee

Rmukesh Gupta

Who is on the show: . In this episode, we host Krishnan Chatterjee. He is a musician and a marketer. He heads marketing for SAP Indian sub-continent. He stumbled his way through IIM-A into the corporate jungle. Became the Head of Marketing for a large IT Company-a journey in which he used his voice in keynote speeches and such like. Came to his senses in the late noughties with the realization that your identity lies in what you create – and not in position, possession or power.

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Wireless Innovations Leave Used Connect Cars at Risk

Innovation Excellence

The IoT itself is already growing extremely rapidly, and 87% of mainstream consumer still don’t understand it all. This lack of knowledge ensures that along with the benefits of connectivity, so too will arise problems.

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Innovation for the Dotcloud Revolution

Innovation Excellence

Even though dotcommers seemed to take pride in their lack of fashion sense and innovation in the pervasive hoodie and jeans combinations they preferred, this era delivered some of the greatest technology innovations that changed how we see the world. The hype about the eventual bubble overshadowed the fact that Amazon would one day give Microsoft a run for its money.

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Why Do We Make Recommendations to Others?

Michael Roberto

Why do we make recommendations to others? Are we simply being altruistic? Are we trying to help our friends, perhaps by sharing information and knowledge that we have acquired so that others can avoid the mistakes we have made? New research suggests that another key motivation may drive our desire to recommend products and services to others. Scholars Andrea Bonezzi, Alessandro Peluso, Matteo Deangelis, and Derek Rucker have conducted a series of experimental studies that challenge our assumptio

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