Fri.Jan 04, 2019

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Deliberately Look in a Different Direction

Destination Innovation

Until 1954 there was only one television channel in the UK. It was the publicly owned BBC. In that year the government auctioned licences for commercial TV stations. These would be regional operations which could offer advertising on TV for the first time. Various companies were interested in this opportunity and they naturally focussed on the regions with the best demographics – it seemed natural that rich regions would generate more advertising revenue.

Marketing 216
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Innovation is a Brutal DIY Project

Gregg Fraley

Innovation Learning Points From the Great Faucet DIY Fiasco. DIY is a Form of Innovation. I’m the Abraham Lincoln of home fix-it DIY projects. Like Lincoln, I ultimately win, but painfully fail many, many times before I “git-er done” (FYI: DIY = Do It Yourself.). As an innovation consultant who is a facilitator, team builder, idea person, and strategist, my need for hands-on engineering skills are minimal.

Project 58
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The Havard Innovation Labs: becoming an experimentation machine

Innovation Excellence

Matthew Guidarelli is an adviser for entrepreneurs across industries; he supports their venture development throughout the startup lifecycle — helping founders build world-positive companies that combine profit & purpose. He was previously part of the leadership team and participated in the evolution & expansion of the Harvard Innovation Labs.

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Expert Marketing Tips for the Small Business Owner

InnovationManagement

Marketing a small business may seem to be a daunting, expensive task. But it doesn’t have to be so. These expert marketing tips specifically for small business owners offer proven strategies you can apply immediately to start reaching out to your customers.

Tips 58
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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How Cisco ignited a company-wide Startup Culture

ITONICS

The increasing pressure to innovate through mass digitization of economy and society demands a paradigm shift from incremental innovation to disruptive and strategic innovations. The post How Cisco ignited a company-wide Startup Culture appeared first on.

Culture 48
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Taking Action on Climate Change with Enel and InnoCentive

Innocentive

The planet's average surface temperature has risen about 1.62 degrees Fahrenheit (0.9 degrees Celsius) since the late 19th century, Antarctica has lost about 119 billion tons of ice from 1993 and 2016, and Global sea levels have rose about 8 inches in the last century. These are just a few of the effects of climate change highlighted by NASA. In addition to rising temperatures and sea levels, researchers have also noted increases in extreme weather events , which include heat waves, drought, hea

Change 40

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How Cisco ignited a company-wide Startup Culture

ITONICS

The increasing pressure to innovate through mass digitization of economy and society demands a paradigm shift from incremental innovation to disruptive and strategic innovations. The post How Cisco ignited a company-wide Startup Culture appeared first on.

Culture 28
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Herb Kelleher's Legacy at Southwest Airlines: 5 Important Lessons

Michael Roberto

Source: Southwest Airlines Yesterday, Southwest Airlines co-founder and long-time CEO Herb Kelleher died at age 87. He led Southwest through turbulent economic times as well as periods of economic growth. While many of his rivals went bankrupt over the years, Southwest prospered. The company delivered strong profits, satisfied its customers, and kept its employees engaged and productive.