Mon.Aug 02, 2021

Whitepaper: Stimulating and Measuring Open and Cross Innovation 

InnovationManagement

As two intermediaries from Hamburg that foster open and cross innovation processes, Science Scout (an initiative of Hamburg Innovation) and Cross Innovation Hub (Hamburg Kreativ Gesellschaft) joined forces to start a discussion around the stimulation and measurement of open and cross innovation processes.

Functional fixedness bias, and how to overcome it

Idea to Value

When all you have is a hammer, every problem looks like a nail. One of the primary biases affecting innovation teams is called functional fixedness. This bias limits a person’s ability to only see an objects only in the way it is traditionally used.

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The Diversification of Virtual and Hybrid Meeting Attendance

Derrick Johnson

Why Encourage Excellence instead of Perfection

Tullio Siragusa

Why Encourage Excellence instead of Perfection. Are you a perfectionist? Or do you strive for excellence? I’m afraid you’re mistaken if you assume these are the same thing. Although they are connected, they are the opposites of the same coin. They are so opposed to one another that the only way to accomplish excellence is to not want perfection. So, let’s look at the major distinctions between the two.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

The Key to Surviving a Digital Native Assault

Innovation Excellence

Digital transformation has become an overused buzzword, much like innovation, because consulting and technology companies see it as an opportunity to create FOMO (fear of missing out) in their clients.

Soft is hard

The Future Shapers

Employees are fueled by soft things like organisational #culture, #teachable moments, effective #collaboration, ability to experience #change, and #personal learning.