Lead Scoring in B2B Sales: Transforming the Process with Design Thinking
Tullio Siragusa
FEBRUARY 6, 2023
This could include factors such as engagement with your website, response to email campaigns, and content downloads. Step 4: Create a Prototype Based on your ideation, it’s time to create a prototype of your lead scoring system. Consider the different criteria that you could use to score leads, and what values you could assign to each.
Let's personalize your content