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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Airbnb underwent a significant rebranding process that aimed to shift its identity from merely being a travel accommodation facilitator to a more comprehensive brand built around belonging, trust, and sharing. However, over time, Airbnb succeeded in positioning itself as a brand focused on community, belonging, and unique travel experiences.

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The Future of Autonomous Flying Through the Metaverse

Tullio Siragusa

The Path to Future Air Travel and the Startup Journey Nü Robotic AI’s ultimate vision is the seamless integration of the metaverse into real-world applications, particularly in air travel. The business model comprises a dual revenue stream: the gaming subscription model and providing valuable R&D input for commercial applications.

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Unlocking the Future of Value Stream Management: 5 Key Insights from VSMC’s 2023 Report

Planview

Diversity also shines through in the sectors represented, with voices from industries as varied as finance, non-profit, government, education, healthcare, technology, manufacturing, travel, and professional services. The perspective isn’t limited to just a few roles in an organization’s hierarchy.

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A Day in the Life of a Planview Software Development Engineer Test Manager

Planview

For this month’s blog spotlight , we are going to travel to Bangalore and follow Geetika to spend a day in the life of a Software Development Engineer Test manager. Are you currently on the job hunt but are not a software engineer? I have asked her a series of questions to get to know her on a personal level.

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A Day in the Life of a Software Engineer at Planview

Planview

Roni Lev, Software Engineer at Planview. When travelling to a different country, you need to practice and learn the common vernacular of the country you are visiting. In the same way, to be a Software Engineer you need to have an extensive knowledge of programming languages.

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The Detriments of a Command-and-Control Culture and the Power of Design Thinking

Tullio Siragusa

Example: Airbnb, the global travel community, employed Design Thinking to turn around its struggling business. Promoting Iterative Learning and Growth Design Thinking encourages an iterative approach, where failure is seen as an opportunity to learn and improve.

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#1,346 – Worldwide Dating Database

Greatest. Idea. Ever.

None of us is about to literally travel to the ends of the Earth to find that special someone. I came to this conclusion while traveling this past weekend to Seattle. But, if I want to date that hot software engineer from Google (an actual match) or that cute transplant from Washington, D.C.