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How to Optimize Email Marketing for the New Normal of COVID-19

Brunner

The data gathered from this information will help you transform your email strategy as digital customer interaction becomes an evolution instead of just a new normal. Reading emails outside pre-COVID times is another new normal for digital marketers. The data is consistently telling us that email engagement rate is growing.

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Digital Twins: what it is, how it works, and the advantages of this technology

mjvinnovation

Originally, this term was coined by Dr. Michael Grieves in 2002. The situation changed in the 2010s, with the development of IoT, Artificial Intelligence, Big Data, and Cloud Computing. First, smart components that use sensors to collect real-time data on status, working conditions, and position are integrated into a physical item.

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Innovation Insights from Jeff Bezos and Amazon

Destination Innovation

Although its sales of new books were growing very healthily, in 2002 Amazon introduced a service whereby people could sell second-hand books through the company’s website. After the dot.com crash in 2000 Amazon found itself with excess IT capacity in its data centres. It was attractively priced and scooped the market.

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Digital transformation examples

Board of Innovation

2 Reasons: to accelerate the market and to make their technology the standard. The sensors will be able to feed the data over the Industrial Internet to software built on GE’s Predix platform for analysis. This is a preliminary list of cases that will be updated on a regular basis. Feel free to share your own references.

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Spotting Innovation Opportunities

ITONICS

When searching for new opportunities, it basically means being able to simultaneously create ideas as part of the innovation management on the one hand and to foresee markets and potentials, called corporate foresight, on the other hand. The role of big data and data mining. How do you break it all down to a practical level?

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How to Nail Your Most Valuable Metrics Using the Customer Journey

Moves the Needle

As you can see, this journey combines awareness marketing, with product marketing, a sales funnel including conversion, and then into product engagement, and ends with "passionate", which some people include with product -- you often hear the word delight -- or is described as branding, where you hear the word "loyalty".

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How China Creates the Strongest Innovation System

The BMI Lab Blog

Massive investments, a huge market and the hiring of worldwide talent has boosted the Chinese innovative ecosystem. For instance, in Q3 2017, Tencent, the Chinese Internet company that developed WeChat and QQ, overran Facebook in terms of market value. BYD became the second largest battery company in 2002.

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