2002 Learning Marketing Project 
Brunner
OCTOBER 20, 2020
Instead of the usual COVID-19 statement, let’s take a look at what we’ve learned and where we are now. Many people are continuing to work from home, learn from home, and interacting with each other through these digital channels more often. Reading emails outside pre-COVID times is another new normal for digital marketers.
Board of Innovation
JUNE 5, 2022
Learn how to start small: the art of minimum viable products. In our own innovation consultancy projects, we regularly look at how other companies approached this problem. 2 Reasons: to accelerate the market and to make their technology the standard. Table of contents 9 insights from our corporate innovation journey.
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The Inovo Group
MAY 23, 2017
A large, multinational company with several different business divisions, globally dispersed R&D and marketing operations, and a moderately hierarchical but highly matrixed reporting structure has a financial imperative to meet growth and profitability expectations. This is the job of specific innovation project teams and business units.
Mills-Scofield
OCTOBER 23, 2016
In the early 90’s at AT&T, I was on a ‘special project’ with some friends to design the next generation core domestic network. 2002: AT&T sells AT&T Broadband to Comcast for $47.5B It embodied Einstein’s definition of insanity, spending over $200B for a train wreck… and they’re doing it again. It wasn’t pretty.
The BMI Lab Blog
DECEMBER 6, 2017
Massive investments, a huge market and the hiring of worldwide talent has boosted the Chinese innovative ecosystem. At BMI Lab we wanted to learn how they did it, so we travelled to China with some clients, visiting companies, factories, labs and universities to find the recipe for the secret sauce of Chinese innovation.
ITONICS
JULY 30, 2018
For example, what are the biggest challenges for clients planning and carrying out individual construction projects worldwide? The goal should be to create a constant stream of ready-to-market innovations that are always aligned with future developments and thus a source for disruption.
Boxes and Arrows
AUGUST 17, 2010
During the product development process, there is often a disconnect between design, marketing and usability for this very reason. Conclusion In Part 1, we learned that emotion commands attention. University of Calgary, Faculty of Environmental Design, Master’s Degree Project. 5 Reeves, Byron and C. 6 Jordan, Patrick, W.
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