Understand Trends, Identify Strategic Fields of Innovation and Create something entirely New
ITONICS
FEBRUARY 20, 2018
Companies who can quickly identify changes and even weak signals in their environment and react to them before the competition does will gain a decisive competitive edge (Pillkahn, 2007). 1998; Horx, 2010; Liebl & Hermann, 1996). Trend management process (following Durst et al., 2010 and Köpernik, 2009).
Let's personalize your content