Destination Innovation
APRIL 12, 2022
In 2014 Vulfpeck released an album called Sleepify. Spotify is funded through advertising and subscriptions. Vulfpeck earned around $20,000 in royalties from Spotify and sure enough, in September 2014 they put on the tour. It contained 10 silent tracks each of about 31 seconds. The album contains no audible sound!
Destination Innovation
JUNE 8, 2023
by Brian Tracy – 2001 Mindset by Carol Dweck – 2006 Go-Giver by Bob Burg and John David Mann – 2007 Thinking Fast and Slow by Daniel Kahneman – 2011 Thrive by Arianna Huffington – 2014 Atomic Habits by James Clear – 2018 The post Summaries of the 50 Best Business Books appeared first on Destination Innovation.
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Idea to Value
JANUARY 11, 2021
Yet then accelerating from about 2014 , Facebook changed its algorithms to limit the organic reach of their posts (how many of a page’s fans would even be shown content posted on that page). This forced companies to pay to “promote” their content if they wanted to get it in front of their fans again.
Adam Hartung
JANUARY 17, 2016
Black Friday sales in traditional retail stores declined in 2013, 2014 and 2015 – down 10.4% For all December, 2015 retail sales actually declined from 2014. On Black Friday Amazon sales tripled versus 2014. Nobody comes close to matching the user base size, or marketing/advertising opportunities Facebook offers.
etventure
NOVEMBER 4, 2016
Internet businesses are also increasingly squeezing the share of the advertising market that is held by newspapers and magazines. “By By next year, or the year after at the latest, the net advertising revenues of general interest magazines will have fallen below the one billion euro mark,” says Philipp Welte, Manager of Hubert Burda Media.
BrainZooming
OCTOBER 13, 2015
In 2006, Snickers switched its logo out in an advertising campaign. Fast forward to 2014, and the Coca-Cola brands introduce the “Summer of Sharing” packaging promotion. Here’s how this creative strategy formula plays out between two well-known consumer brands. The Lead, Copy, Swerve, Integrate, and Go Creative Strategy Formula.
hackerearth
AUGUST 10, 2017
In 2014, the Stanford bioengineer, Manu Prakash built a 50-cent paper microscope, the origami Foldscope, with all the functionalities and efficacy of a standard microscope. CEO Marissa Mayer offered the same opinion writing for Businessweek in 2006: Some of the most innovative ideas have come from marketing and advertising.
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