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Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. So easy to say, yet it does seem so very hard to achieve.

Marketing 235
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The necessity of market creating innovations

Christensen Institute

For secondary school, the percentage has almost doubled from 23% in 1993 to 44% in 2020. At the Christensen Institute, we espouse the virtues of market-creating innovations. Javier Lozano’s market-creating innovation targeted these people. Market creation can unlock it for the masses. But it can.

Marketing 121
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“Island of Bryan” Couple Offers Their Top DIY Tips for New Homeowners

Business and Tech

I’ve always had a passion for transforming spaces and making them more functional and beautiful — and as small business owners, it was only natural for us to discuss projects at home, work together on marketing and accounting, and join forces to help our clients turn visions into reality.

Tips 130
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Combat Unpredictable Change with Anticipation

Daniel Burrus

It is often assumed that people don’t like change, when in reality humans are born to instinctively love change. It’s why we take vacations and crave travel, because we want and need change. In this case, change is a choice, so we like it. You know that if the stock market goes up, it will eventually go down.

Change 54
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Product Market Fit: is your product what the market is looking for?

mjvinnovation

What is Product Market Fit? The source of competitive advantage is disruption, and whoever manages to survive it will differentiate themselves within the invisible hand of the market. That’s where Product Market Fit comes in. Often, managers encounter difficulties and obstacles to define their own situation in the market.

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Robotic Process Automation: what changes with the automation process

mjvinnovation

Financial market service organizations are at the forefront of the Robotic Process Automation movement, discovering ways to use software to streamline business processes without increasing employee numbers or costs. American Express Global Business Travel uses RPA to automate the process of canceling a flight ticket and issuing refunds. .

Change 75
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Thought Leader and Influencer Interview with Julie Hodges, Professor of Organisational Change, Consulting Advisor, and Author, Durham University Business School

Thinkers360 - Thought Leader Interviews

In this edition, we speak with Julie Hodges , Professor of Organisational Change, Consulting Advisor, and Author at Durham University Business School. Julie is a leading expert on change in organizations, particularly the role and impact of people during transformations. I also studied part-time for a Ph.D. It was a Ph.D.

Change 52