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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Now Streaming: Extreme Creativity with Vickie Howell

BrainZooming

Vickie’s drive to strategize, revise, and improvise in the name of extreme creativity and productivity is as fierce and inspiring as ever, making her a natural choice for an interview on the Brainzooming blog. Now Streaming: Extreme Creativity and Vickie Howell. If I know you there’s a long, long, long-term strategy.

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5 Must-See TED Talks to Spur Innovation

IdeaScale

Jia Jiang: What I Learned From 100 Days Of Rejection. Tim Harford: How Frustration Makes Us More Creative . Cleaning up a mess, it turns out, can often be more creative than the process of making that mess. Jim Whitehurst: What I Learned From Giving Up Everything I Knew As A Leader. Tim Harford talks frustration.

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Innovation Sighting: Adjustable Airline Seats

Innovation Excellence

They adjust and learn, then adapt their performance to suit the needs of the user. Here's a nice example of the Attribute Dependency Technique, one of five in the innovation method called Systematic Inventive Thinking (SIT). It's a great tool to make products and services that are "smart." Continue reading →

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Innovation Strategy – 6 Possibilities with Regulatory Constraints

BrainZooming

The “Inside the Executive Suite” article from Armada Corporate Intelligence profiled an intriguing innovation strategy example within a regulated industry. The Armada article highlights six ways to formulate innovation strategy in a regulated environment, including the approach JetBlue is taking. A shadow innovation strategy.

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The Role of Creativity in the Life of a Product Manager

Rmukesh Gupta

The Role of Creativity in the Life of a Product Manager by Mukesh Gupta. We will then try to learn what did the product managers (in some cases, entrepreneurs themselves) do so that their products became successful. What do we learn from them. It is inherent nature of mankind to be biased against creativity.

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The Importance of Casting a Wide Net While Innovating

Qmarkets

His Doctorate degree (2012) in Management focused learning in the areas of organizational change, leadership theory, and strategy. Read on to discover innovation best practices from Robert's experience working at a range of renowned companies, including Citibank, Delta Airlines, and most recently Southwest Airlines.