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B2B Idea Management Starts With Customer Challenges, Not Light Bulb Moments

Sopheon

Keeping customer needs at the center of product development is the key to consistent, repeatable innovation. The post B2B Idea Management Starts With Customer Challenges, Not Light Bulb Moments appeared first on Sopheon.

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How to Speed Up Your New Product Development Process by 30%

Innovation 360 Group

A new product development process that works at lightning speed requires new ways of working plus new ways of innovating. This applies to both B2B and B2C businesses and across industries. The post How to Speed Up Your New Product Development Process by 30% appeared first on Innovation360.

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How to Speed Up Your New Product Development Process by 30%

Innovation 360 Group

A new product development process that works at lightning speed requires new ways of working plus new ways of innovating. This applies to both B2B and B2C businesses and across industries.

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Thought Leader and Influencer Interview with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco

Thinkers360 - Thought Leader Interviews

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers, analysts and influencers worldwide – Explore membership today ! Thinkers360: Tell us a bit about your background and areas of expertise.

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Designing a Great Early-User Program

Harvard Business Review

Early user programs are critical to the success of products. But B2B companies often are disappointed with their results. They can have a significant impact on the success of a new product launch. The problem is the way they are designed and implemented.

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How to Speed Up Your New Product Development Process by 30%

Innovation 360 Group

A new product development process that works at lightning speed requires new ways of working plus new ways of innovating. This applies to both B2B and B2C businesses and across industries. In this post we will cover how to: Cut your development cycle time and free up working capital. Tips from top new product developers.

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Thought Leader and Influencer Interview with Sam Gupta, Principal Consultant, ElevatIQ Inc

Thinkers360 - Thought Leader Interviews

Sam is featured in Thinkers360’s annual Leaderboards Top 50 Global Thought Leaders and Influencers on CRM 2023, Top 50 Global Thought Leaders and Influencers on Security 2023 , and Top 50 B2B Thought Leaders & Influencers You Should Work With In 2023 (North America) , among others.