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The Marketing Impact of Content Strategy: A Data-Driven Roadmap to Engage Your Audiences

Brunner

At Brunner, we think of content strategy as the foundational guide for creating, distributing, and managing strategic content to meet specific business and marketing goals. Create engaging and helpful content your audience cares about Now comes the fun part. What is content strategy? Ready to get started on a content strategy ?

Roadmap 98
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Qmarkets and OmniStrada Partner to Empower Asian Businesses with Continuous Improvement Culture & Capabilities

Qmarkets

Qmarkets’ innovation management software facilitates idea generation, evaluation and implementation, collaboration, and data analysis. OmniStrada will support businesses in tailoring the platform and implementing innovation management programs and processes. About Qmarkets Managing innovation at large company is never easy.

Culture 98
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Pairing Community Management with Paid Social Media

Brunner

Whether you’re B2B or B2C, and regardless of the Paid Social Media program goals, don’t forget this one basic fact: the opinions of your customers matter more than yours. Cue the hero of the day: your community manager! Think of a community manager as an extension of customer service.

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Qmarkets & Amer Sports – An Innovative Partnership that Created Unprecedented Employee Engagement

Qmarkets

Amer Sports is a large, international, Nasdaq-Helsinki-listed sporting goods company with both B2B and B2C focus in 34 countries. To achieve his goals, Knibiehly knew he needed more than innovation management software. Who Are Amer Sports? Innovation as a Force Multiplier.

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Orchestrating Design Thinking and AI for a People-Centric Business Future

Tullio Siragusa

It’s a shift from business-to-business (B2B) and business-to-consumer (B2C) models to a more human-centric model: People-to-People (P2P). This culture becomes the nucleus of a community of interest, engaging not just customers, but also employees, partners, vendors, investors, and other stakeholders.

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Key Issues in Innovation Management – Revisited – Part 2

Tim Kastelle

In addition to these still highly topical issues, we’d like to raise another four points which we personally foresee key for innovation management in the time to come – making no claim to completeness: Organizational Ambidexterity. It doesn’t always translate to managers, however. Co-Innovation and startup engagement.

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What You Need to Know About Idea Software

Planview

Idea software, often referred to as idea management software, is a powerful solution that you can use to ask for, collect, analyze, and track ideas from diverse groups of people, also called a “crowd.” Idea management software can help your business: Invent new products and services. Another crucial component of employee engagement?