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Why Laundry Is the Competitive Edge Landlords Need

Business and Tech

The rental market is volatile — and competitive. You see a pretty significant premium for in-unit washers and dryers,” says Matt Conn, global marketing director, commercial laundry product development and marketing at Whirlpool Corporation. To get the most out of your property, offer what tenants want. In-unit features.

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7 Innovative Marketing Ideas That Will Skyrocket Your Brand’s Growth and Engagement

IdeaScale

In today's competitive business world, it's no longer enough to rely on traditional marketing methods to grow your brand and engage with your audience. To stand out from the competition, you need to adopt innovative marketing ideas. In this [.]

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The Ultimate Competitive Advantage: Investing in Your Employees

Business and Tech

Employees overwhelmingly prefer hybrid models of work and enjoy more power in the job market than ever before. A competitive advantage. Gaining that competitive advantage involves addressing what Koslow calls the three “pillars” of a healthy company culture: community, purpose, and growth. The way we work is changing.

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Thursday Theory Tips – On Creating New Markets

Christensen Institute

In our last Thursday Theory Tips piece, we explored disruption as a theory of competition. In this piece, we’ll explore one of the two types of disruption: new market disruptions and, consequently, market-creating innovations (MCIs)— the specific spark that births a new market structure. Nations are built from markets.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Every go-to-market team knows the frustrations that come from a drawn-out sales process. Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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What is Market Research Analysis? Definition, Steps, Benefits, and Best Practices

IdeaScale

Table of Content What is Market Research Analysis? Market research analysis is defined as the systematic process of collecting, processing, interpreting, and evaluating data related to a specific market, industry, or business environment.

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Unlock Future Markets: Decommoditizing for Tomorrow

Daniel Burrus

In today’s economy, most organizations are locked in fierce competition with others in their industry. They battle for mere slivers of market share that could just as easily go to the next company in line in the blink of an eye. Why is competition so fierce, and why do profits seem to continuously decline? But why is this?

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Intensifying competition. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Longer sales cycles. Increasingly discerning buyers. More meetings. Economic uncertainty. Thankfully, there’s an answer.

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4 Approaches to Data Analytics

The world of data analytics is changing fast as organizations look to gain competitive advantages through the application of timely data. Choosing the best solution for your dashboards and reports starts with understanding the types of analytics solutions on the market. How do you differentiate one solution from the next?

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12 Plays to Kickstart Your Recruitment Process

That means placing the right people in the right roles can be the difference between your business growing or stagnating — and the competition is getting fierce. According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.