Creativity Design Thinking Industry Social Innovation 
Tullio Siragusa
OCTOBER 16, 2023
Redefining Conflict Resolution: The Design Thinking Way Business conflicts have been a staple challenge since the advent of commerce. However, the dynamics have evolved, particularly with the onset of digital industries and multicultural teams. It promotes a mindset where challenges are viewed as opportunities for innovation.
Tullio Siragusa
NOVEMBER 13, 2023
Capturing Attention in the Digital Age: A Design Thinking Approach In the modern digital landscape, attention is the new currency, surpassing traditional commodities in value. Each stage offers a distinct perspective and set of tools, paving the way for solutions that are not just creative, but also deeply user-centric.
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Tullio Siragusa
APRIL 4, 2022
Design Thinking Human-centered Approach to Innovation. This is where Design Thinking steps in to create better solutions, services, and experiences to solve our current problems. . This is where Design Thinking steps in to create better solutions, services, and experiences to solve our current problems. .
Tullio Siragusa
APRIL 25, 2022
Emerging Trends in Design Thinking Innovation. According to Tim Brown, Executive Chair of IDEO, “Design Thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”.
Tullio Siragusa
JULY 24, 2023
The Detriments of a Command-and-Control Culture and the Power of Design Thinking In the competitive landscape of modern business, the approach we take to leadership can make or break an organization. Example: Kodak, a once-dominant player in the photography industry, struggled to innovate and adapt to the digital age.
Tullio Siragusa
FEBRUARY 6, 2023
Lead Scoring in B2B Sales: Transforming the Process with Design Thinking Lead generation and qualification is a critical aspect of B2B sales success, but it’s also a time-consuming and complex process. Be creative and think about what would be most relevant and valuable for your target audience.
Tullio Siragusa
AUGUST 14, 2023
The Universality of Leadership: Challenging Industry-Specific Biases In the modern business landscape, we often hear the argument that leaders should be hired from within the same industry to be effective. Proponents of this belief argue that familiarity with industry jargon, processes, and nuances is indispensable.
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