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Crowdsourced Innovation: Three Things I Learned

IdeaScale

During my first two weeks as a Marketing Intern for IdeaScale, I learned about how the business world operates, particularly how an organization uses crowdsourced innovation with tools such as IdeaScale. Every company says they want to be “innovative” and some of them use “crowdsourcing” to do so.

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Idea Crowdsourcing at MARTA: Encouraging Innovation in the Public Sector

Qmarkets

The ‘Your Ride, You Decide’ program crowdsourced ideas and feedback on designs for MARTA’s new fleet of rail cars from thousands of riders across the region. Lyle Harris, Senior Director of Customer and Employee Experience at MARTA We caught up with Lyle Harris, who is tasked with running MARTA’s crowdsourcing initiatives.

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IdeaScale and Betterific: A Match Made in Innovation Heaven

IdeaScale

Ideascale and Betterific announced at the end of January that they were teaming up to bring the latter’s strengths in crowdsourced open innovation to Ideascale’s industry-leading innovation management platform. It also creates an effective feedback loop to assist in refining ideas and targeted markets.

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Three Signs You Need to Tap Into a Crowdsourcing Community

Innovation Excellence

Crowdsourcing has several business applications: funding source, task assignment, knowledge sharing, and more. It’s helped product teams, marketing departments, strategic decision makers and tons of other disciplines to complete projects. Crowdsourcing has the benefit of building up a virtuous cycle with a brand.

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IdeaScale and Betteriffic: A Match Made in Innovation Heaven

IdeaScale

Ideascale and Betteriffic announced at the end of January that they were teaming up to bring the latter’s strengths in crowdsourced open innovation to Ideascale’s industry-leading innovation management platform. It also creates an effective feedback loop to assist in refining ideas and targeted markets.

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Crowdsourcing V Traditional Market Research Techniques (TMRT)?

100%Open

When Might You Choose a Crowd Over Traditional Market Research Techniques? If you would like particular input or feedback on your product or service, and want to listen to your customers, clients or staff, when would you choose to run a crowd over traditional methods of market research?

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How To Create A Concrete Roadmap for Innovative Ideas

IdeaScale

This is why it’s always imperative to survey your ‘ideal’ customer so that you can ensure the feature you’re expanding upon within your now fleshed out idea is relevant to your intended user. . Conducting User And Market Research: How do you know if your idea has any merit?

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