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Six factors that lead to greater innovation success

Jeffrey Phillips

It could be too early or too late in the market window, or it could simply have the wrong pricing or distribution. A new product may lack key features or components, or like some successful products take years to build an audience. I'm actually more interested in the 90+% of ideas that never make it to product development.

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The cost of delaying innovation

Jeffrey Phillips

When you get evaluated in 90 day increments by the stock market, cutting or controlling costs is always an easier decision than investing in innovation. The question management teams are asking and answering is: how can we manage our near term costs to keep the investors happy in the short run? But we are asking the wrong question.

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The Future of Design Thinking: Integrating Artificial Intelligence for Success

Leapfrogging

With AI’s predictive analytics, machine learning algorithms, and natural language processing, leaders and innovators are unlocking new potentials in understanding user needs and market trends. At the core of design thinking lies a commitment to putting users’ experiences and feedback at the forefront of product and service design.

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Innovation is too easy

Jeffrey Phillips

Corporations assign teams without skills or experience, rapidly conduct "brainstorming" exercises based primarily on current opinion or past experience and move as quickly as possible to present a small handful of ideas to a wary executive team. This crowds the product development process and eliminates room for new concepts to enter.

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Unique Ways Successful Startups are Changing the Corporate Innovation Landscape

Idea to Value

The word ‘corporate innovation’ is becoming an increasingly popular buzzword, but for the most forward-thinking companies, it represents the future of the business and a significant spend on research and development. This will allow the corporate to more rapidly apply the benefits of the collaboration and develop the business.

Change 180
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Why I have a problem with the Global Innovation Index

Idea to Value

The total weightings of the various indexes which then result in a net rank for each country compared to each other country, allowing the GII team to say which country achieves the overall highest Innovation Efficiency Ratio ranking (it’s Switzerland). Market Sophistication. Institutions. Human Capital and Research.

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Unit Economics: How to Calculate CAC & LTV – It Depends

IM Insights

The aggregate or business level doesn’t help when the product is still being developed, Product/Market-Fit is not yet established, a profitable channel is still to be determined, and so on. (11:00) 15:00) CAC over LTV is fundamental to understanding product performance and analysing specific customer segments.

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