Design Thinking Social Innovation Strategy Study 
Tullio Siragusa
MARCH 6, 2023
Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. In contrast, Design Thinking takes a collaborative and iterative approach that involves empathy, experimentation, and continuous improvement.
Tullio Siragusa
AUGUST 22, 2022
Gain Better User Adoption the Design Thinking Way. I think we can all agree that user adoption is the primary objective for all products. Instead, user adoption requires proper planning and implementation strategy when the product is just an idea. What Is Design Thinking?
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Tullio Siragusa
SEPTEMBER 25, 2023
Case Study: Airbnb’s Personality Shift and Rebranding Background: Founded in 2008, Airbnb started as a platform that allowed homeowners to rent out their spaces to travelers. Design Thinking: Sculpting Business Personality A business’s personality is like an iceberg. Implement & Evolve Implement your strategies.
mjvinnovation
JUNE 29, 2020
Within what has been called Future Studies, the development of narrative scenario sets helps to identify possible paths for a vision of the future. In short, the concept of Future Studies has to do with the systematic study of possible, probable futures; including the worldviews and myths that underlie the future.
Tullio Siragusa
DECEMBER 5, 2022
Sales enablement is a strategy that focuses on providing sales teams with the tools, resources, and training they need to be more effective in their roles. Marketing materials, such as brochures and case studies. Salespeople are still needed to provide the personal touch, to build relationships and to close the deals.
Tullio Siragusa
NOVEMBER 27, 2023
Strategies for Effective Bottom-Up Systems Implementing a bottom-up approach requires thoughtful strategies to ensure its success: Encouraging Open Communication: The cornerstone of a bottom-up system is open communication. Organizations should be willing to adapt their strategies based on employee feedback and changing circumstances.
Tullio Siragusa
MARCH 25, 2024
At the heart of this transformative approach are innovative leaders who are rethinking business models, engaging stakeholders, and driving change towards more sustainable practices. Strategies: Lead with Conviction: Demonstrate the long-term benefits of circular models through pilot projects and success stories.
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