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How Vodafone produced service innovation from their marketing campaign

Be-novative

The multinational telecommunication company had novel thoughts for revamping the marketing plans for its youth-focused package, Vodafone You. Notwithstanding their initial objectives, at the end of the successful marketing campaign, Vodafone decided that it was no time to stop. Read more success stories like this in our free ebook.

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Pursuing a B2B Innovation Strategy for the User’s Benefit

BrainZooming

Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth.

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3 Questions When the Innovation Strategy ROI Doesn’t Satisfy the Boss

BrainZooming

Are you making the best use of customer input and market insights to deliver innovation and growth? This new ebook features sixteen strategic thinking exercises to help you ideate, prioritize, and develop your best innovative growth ideas. Download this free, concise ebook to: Identify your organization’s innovation profile.

Strategy 117
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How to Drive Results for Top 3 Business Outcomes Using Flow Metrics in SAFe®

Planview

In the context of SAFe, flow refers to the smooth and uninterrupted progress of work through the entire value stream, from ideation to delivery. However, despite these advantages, large enterprises often struggle to match the pace of their digital-native competitors when it comes to getting products to market quickly.

Agile 52
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Measuring Innovation Performance

Download this eBook to learn about the 5 basic principles that guide every successful innovation process. Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival?

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Why Today Is a Great Day to Be Out of the Corporate World

BrainZooming

That sentiment all revolves around our content marketing strategy. The only client contact for nearly three years was the blog email and an eBook download. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas?

eBook 70
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Outside-In Innovation Strategy – 2 Ways to Take a Fresh Look

BrainZooming

Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth.