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Creating Urgency: A Key to Success in Sales

Tullio Siragusa

The principle behind this exercise is simple yet profound: if team members are hesitant in their personal buying decisions, how can they expect to act differently with prospects? Bridging the Gap between Thought and Action: This exercise pushes team members out of their comfort zones, forcing them to act rather than overthink.

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Use the S-Curve Mapping Tool to Speed Up Innovation Processes in Your Business

Leapfrogging

S-curve maps plot product or industry performance along the axes of time and performance. The model can be used to determine how mature and established an organization is within the industry or how well-developed the industry is itself. . The S-Curve Mapping Tool . An S-Curve Map is comprised of two S-shaped curves.

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Enhance Your IP Portfolio Management with AQX: Part 1

Anaqua

Conducting detailed and deep technical analyses, synthesizing them, and preparing polished results for senior management reviews is always a challenge for portfolio managers. This necessary exercise can yield substantial cost savings. It also requires a balance between the quantity and quality of the patent portfolio.

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Navigating the Pitfalls of Google’s Performance Max for Online Advertising

Brunner

More than two years later, reviews are mixed. We recommend that advertisers exercise caution using PMax, and we’re not the only ones. We used CRM software and call tracking services to verify the leads. We urge advertisers to exercise caution and be aware of potential pitfalls. Need Guidance with Effective SEM?

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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Scaling a business depends on controllable factors

Jeffrey Phillips

And, if we take the analogy further, can we ask: what are the factors that make some companies so successful, while others, in the same industry, with the same information, aren't successful? I was working as the global VP of Marketing for a software startup doing data mining on large data sets. We shut down because.

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Intentionality and the Differentiating Competitive Advantage 

Planview

Last month, Planview released the inaugural 2023 Project to Product State of the Industry Report , and it is well worth the read. The data measures the flow of business value through all the activities involved in a software value stream. Speaking of points, let’s talk about speed of points.