article thumbnail

How to Stay Ahead of the Game in a Fast-Changing Industry

IdeaScale

At the intersection of modern technology and advertising, digital marketing is one of the fastest changing industries in the world. And to stay relevant in digital marketing, you need to be innovative. And perhaps one of the most competitive and technology-dominated industries is digital marketing. Create an innovation council.

Industry 213
article thumbnail

4 Ways COVID-19 Forces Companies to Innovate

IdeaScale

The changes that COVID-19 has brought are occurring in waves, starting with the shutdown of production in China and continuing through the cancelation of events, ceasing of travel, and lockdowns in various locations. How can organizations respond innovatively to COVID-19? Increase Flexibility.

Company 270
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Key Issues in Innovation Management – Revisited – Part 1

Tim Kastelle

At the beginning of 2013, Tim Kastelle and I identified four key issues in innovation management for the time to come. Let’s have a brief look at each of them: Differentiating and integrative innovation concepts. Reinvention through business model innovation. For one, attached ecosystems are mostly cross-industry.

article thumbnail

Here Are Eight Innovation Awards to Watch and Follow for Inspiration

IdeaScale

Overview : These awards shows offer a unique cross-section of innovation across multiple industries for 2022. Innovation awards aren’t just fun to observe. They can offer valuable insight into the state of innovation and what trends, technologies, and concerns will drive broader innovation in the future.

article thumbnail

Helping discover your innovation pathway

Paul Hobcraft

Even with all the countless advice, ideas and concepts written by many, innovators still stay marooned on individual islands, lacking insights, alternative opinions and broader diversity in thinking. I have doubled down on innovation more to prompt others. requiring radical changes, new designs and innovative solutions.

article thumbnail

Innovation Department Best Practices: A Talk with Peter Berger

IdeaScale

As an innovation director, Berger is working on projects that include the development of an all-electric vertical take-off and landing (VTOL) aircraft to be used for short-distance air travel with the ease of hailing an Uber. Ideation in the health and beauty industry will be different from ideation in the shipbuilding industry.

Ideation 196
article thumbnail

How Green And Sustainable Is The Future Of Aviation?

ITONICS

Sven Taubert about the Sustainability of the Aviation Industry at Lufthansa Technik. The future of air travel has been widely discussed in the context of environmental sustainability and innovation. Chris Mühlroth from ITONICS and Sven dive into what innovation means in air transportation and travel.