who-are-we 
Idea to Value
MARCH 4, 2022
When it comes to creativity , generating ideas is only one part of the process. But can the audience evaluate the idea differently based on who the creator is? Yes, and the stereotype of what a creative person “should” look or behave like can have a powerful influence on how the idea they create is perceived.
Idea to Value
JANUARY 17, 2022
Whenever I am giving a public lecture on the science of creativity and there is an open Question & Answer round, one of the most common questions I get is: Does taking XXX help you be more creative? If there is one drink which is often most closely associated with creativity, it is coffee.
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Idea to Value
NOVEMBER 14, 2022
We often think that giving people more choices is better than having fewer choices. After all, wouldn’t we all want to have the option of getting something perfectly suited to our desires, than having to settle for what is available on the shelf? 3% of people who went to the display with 24 jams ended up buying one of the jams.
Open Innovation EU
SEPTEMBER 6, 2018
At the centre are the innovation brokers: consultancy firms, education professionals and knowledge brokers who do not directly work with innovation, but accelerate it (Chesbrough, 2007). Innovation Management focuses on creating and managing sustainable business (Crossan & Apaydin, 2010; Keeley, Walters, Pikkel, & Quinn, 2013).
Open Innovation EU
JANUARY 9, 2019
She also talked to asked Alexander Osterwalder and asked him the question why ‘designers who are fluent at business strategy’ and ‘business people who are fluent at design’ are so different to each other. I discussed this construct briefly in an article last September. Romme & Reymen, 2018) 8.
Idea to Value
SEPTEMBER 7, 2016
This is especially true for anyone who dreams of a creative career or being an entrepreneur and choosing their own destiny. Now, you might find it surprising that a creativity coach like me would take on a topic like this, but I think it is important to differentiate being creative in whatever you do, and being in a creative career.
The BMI Lab Blog
JULY 28, 2022
His continuous improvements were mainly creative re-combinations of previously existing concepts far away from cycling sport. The holistic approach of how a company is implementing a strategy and works its way towards its vision is described by the logic of all dimensions of its business model – the WHO, WHAT, HOW and VALUE.
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