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User Research With Small Business Owners: Best Practices and Considerations

Boxes and Arrows

Given the many hurdles small businesses face, designing tools and services to help them succeed has been an immensely rewarding experience. It generally takes more time to recruit for research projects with small businesses than what’s typical for consumer studies. Art / design (e.g., advertising, marketing, journalism, PR).

Tips 65
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From product to business model innovation: TICK, the laundry on demand service from Migros.

The BMI Lab Blog

The service is highly customer-oriented: it has been purposely designed to satisfy those unsolved client pains regarding laundry, and it also offers some real benefits, saving its users time and resources. From day one in the first workshop, one employee from Mifa AG, Joëlle, took on the responsibility for the project.

Groups 49
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150+ Tools to Easily and Quickly Test Your Business Model

The BMI Lab Blog

The (non-exhaustive) list below is the result of a running monitoring in the past two years: discussions and projects with our clients, projects with incubators, blog articles of famous entrepreneurs, meetups, tech listings by journalists, and more. Visualization (Design – Photos – Videos). Go to Piktochart or Easelly.

Tools 78