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3 Questions You Need to Ask Before Creating an Innovation Roadmap

Leapfrogging

Initially, Larry Page and Sergey Brin were opposed to creating an advertising-funded search engine, but after pressure from investors it became clear they needed to embrace the monetization strategy. Still want to learn more? While the meteoric rise of Google may have seemed written in the stars, the truth is far less certain.

Roadmap 100
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Ring Fencing Constrains Innovation

Paul Hobcraft

It is consciously being held in check as it conflicts with the present design of an entity built and designed in the 20th century. It has been a runaway success, in taking technology innovation and exploring all the possible weaknesses in the current systems of business design. Amazon has disrupted books, supply chains,……….and

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Bring Startup Speed to your Innovation Team with Personas

Your Ideas are Terrible

Basic design. High-functioning teams use personas in every customer-facing decision: feature design, usability, landing pages, content, advertising campaigns, etc. You don’t need pretty designs and glossy diagrams – in fact, putting this much work into production will create resistance to future changes. Skip fancy.

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11 Hacks for Strengthening Your Brand’s Visual Vocabulary

BrainZooming

I’ve spent a heck of a lot of time considering on design as we solidify the Brainzooming brand’s visual vocabulary through creating more eBooks on strategy and innovation (with our initial offer on branding on the way). Document what you learn through: Writing ideas describing the images you found.

eBook 63
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4 ways to foster an entrepreneurial spirit in your business

Brunner

Melissa Richards has seen that firsthand — first, during her career in the gaming industry, and now as the vice president of human resources for Brunner, an advertising agency with offices in Atlanta and Pittsburgh. I think I’m going to talk to somebody who’s completely out of our discipline and learn from their diversity,’” Richards said.

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Context matters

Boxes and Arrows

Our different observations confirm some of the generally known design principles, such as users’ deep-rooted dislike of homogenous blocks of text. Learning how to read and gaining experience in this activity shapes our perception since early childhood. Observations: Testing known principles and their variations. Text and reading.

Study 91
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We Don’t Research. We Build.

Boxes and Arrows

As professionals in the user-centered design world, we are trained and inclined to think of product design as relying on a solid knowledge, frequently tested, of our potential users, their real-life needs and habits. They have heard about something called “UX” but see user experience design as but a simple implementation of their idea.