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10 Disruptive Trends for 2020

Leapfrogging

Twenty years ago, when I started advising startups and Fortune 500 companies on their innovation strategies, a “2020 vision” served as a key staple in most business planning efforts. He has been recognized by the Thinkers50 as one of the world’s top keynote speakers and thought leaders in business strategy and innovation.

Trends 130
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10 Disruptive Trends for 2020

Leapfrogging

Twenty years ago, when I started advising startups and Fortune 500 companies on their innovation strategies, a “2020 vision” served as a key staple in most business planning efforts. He has been recognized by the Thinkers50 as one of the world’s top keynote speakers and thought leaders in business strategy and innovation.

Trends 113
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Are You Future-Proof? Preparing for Technological Disruptions

Phil McKinney

These disruptions have had a major impact on how people get around, consume entertainment content, and even shop for goods or groceries. The internet also created entirely new industries, such as e-commerce and online advertising, while giving rise to an entire culture of digital content creators.

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TikTok, Is it a fad or here to stay?

Brunner

We’ll cover what TikTok is, who’s using it, the advertising opportunity, measurement limitations and how brands can get creative. According to Singular’s ROI Index report , the platform gained more than 600 million users and built a foundation to monetize by expanding ad options and tools for advertisers in 2019. First, what is TikTok?

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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

Innovation isn’t just about the next big idea; it’s a multifaceted strategy that businesses employ to navigate through the twists and turns of today’s dynamic markets. This type of innovation challenges conventional wisdom about revenue streams, cost structures, and customer engagement strategies.

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Companies that last through recessions share this marketing tactic

Brunner

If you ask Jeff Shill, the creative director at ad agency Brunner, that means building a marketing strategy heavy on emotion. Some stop advertising. Tactics and strategies should always evolve as needs dictate, but the emotional base of a brand cannot. In essence, you’re doubling down on the emotion of your advertising.

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Brunner And Black//Brown Launch “Outset,” an Industry Initiative to Help Brands Realize a New Source of Growth Through Diversity

Brunner

Black//Brown, which has an existing relationship with the Association of National Advertisers (ANA), will also lead thought-leadership workshops and training sessions to help brand marketers adopt these practices. By launching Outset, we’re evolving the way we operate, which is allowing us to create even better work. About Black//Brown.